Omega CRM, founded in 2002 and headquartered in Madrid, Spain, is a leading Salesforce consulting partner specializing in innovative customer experience services. The company offers a broad portfolio including consultancy, implementation, and continuous support across multiple industries, aiming to enhance key business KPIs such as revenue, sales, and margin. Omega CRM is recognized for its innovation and has won awards as a Salesforce Consulting Partner.

The company integrates cutting-edge technologies like Blockchain, Artificial Intelligence (AI), and the Internet of Things (IoT) into its projects, maintaining a strong expertise in Salesforce ecosystems including Sales Cloud, Service Cloud, Marketing Cloud, Community Cloud, Analytics, and Field Service Lightning. Omega CRM emphasizes certification and ongoing training for its consultants, boasting over 2200 certifications, which underscores its commitment to quality and proficiency.

As part of Merkle and the dentsu group, Omega CRM combines digital customer experience management with media, creativity, content, technology, and strategy to deliver measurable business impacts. It serves key industries such as retail, healthcare, pharma, real estate, education, and non-profit sectors, providing omnichannel customer service, e-commerce, marketing, and analytics solutions.

Omega CRM operates with a client-first philosophy, branding itself as a “relationship company” focused on strategic partnerships rather than mere transactions. Its services span Customer 360 Data Platform (CDP), CRM sales and services, multi-cloud platform integration, and customer-managed services. The company follows Agile methodologies including SCRUM to align technology implementations with customer journeys and experience enhancements.

With a team of over 580 professionals from 24 nationalities and a customer satisfaction index averaging 9.75 out of 10, Omega CRM is a recognized leader in Salesforce consulting in Spain and globally. It holds notable distinctions such as Salesforce Partner of the Year FY23 and Most Innovative Project (Iberia), reaffirming its position as a top-tier digital transformation and CRM consultancy firm.