Iβm a Creative Designer with 6+ years of experience, specializing in creating high-impact designs that boost engagement, conversions, and brand visibility. My work for leading brands like Refyne and Unacademy has driven measurable results, including a 15% increase in click-through rates and a 20% rise in conversions through optimized product illustrations, in-app banners, and GTM marketing collateral.
Iβm skilled at leading creative teams, streamlining workflows, and developing digital assets to reduce time-to-market by 30%. My designs consistently deliver results by enhancing user engagement and supporting business goals.
I thrive on blending creativity with data-driven insights to craft visuals that are not only eye-catching but deliver real business impact.
Letβs connect if you’re looking for a designer who can transform creative ideas into measurable success!
Key Achievements:
– 15% increase in click-through rates from product and marketing illustrations
– 20% boost in conversions from in-app banners
– 30% faster time-to-market through digital asset library creation
Specialties:
– Graphic Design & Branding
– Product & Marketing Illustrations
– Digital Campaigns & Social Media Creatives
– Go-to-Market Strategies (GTM)
– User Engagement Optimization
– Team Leadership & Collaboration
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Mentored and Managed a team of Junior designers, fostering a collaborative, friendly and innovative design culture.
Built scalable design and efficient hand-offs between team members, including creating templates and automations to streamline workflows.
Incorporated latest design innovations and creative technology in the design creatives to bring fresh perspective with adherence to the brand guidelines.
Collaborated closely with various departments and stakeholders to achieve outstanding creative outcomes.
Translated brand strategy into impactful visual elements, including logos, typography, colour schemes, and imagery.
Produced assets for various channels including digital advertising, social media, email marketing, and print collateral, packaging design, meeting tight deadlines in a dynamic, fast-paced environment.
Expertise: Adobe Creative Suite (Photoshop, Illustrator, InDesign, Figma) and other design tools. Excellent understanding of design principles, typography, colour theory, and composition. Excellent communication and collaboration skills to work effectively with cross-functional teams. Meet Strict deadlines. Ability to work well under pressure. Eye for detail.
Ideated and designed marketing mailers, Ads and Push notifications to effectively engage the potential customers and increase the growth of the company.
Collaborated with marketing team to develop creative concepts for product launches, promotions, and seasonal campaigns.
Maintained and evolved brand identity, ensuring consistency across all brand touchpoints.
Ideated and designed GTMs and Brand Campaign mailers and Ads to increase the Implemented Multi-Disciplinary strategies in the team to foster creativity and innovation in graphic design projects.
Created a visual language as an extension of the brand through illustrations.
Directly guided and collaborated with a third-party agency to look after the quality of the creatives produced in large numbers with pre-defined templates.
Worked on various designs both for marketing and website, served as the bridge between creative concepts and client expectations, effectively communicating ideas and strategies.
Developed visually stunning and user-friendly websites that enhance the online experience for our customers.
Developed brand guidelines and assets that reflect brand’s personality, values, and positioning.