About Me
20 years of generic marketing skills covering both digital and in-real-life. Comprehensive understanding of branding, communications, event management and content creation. Have gained diversified industry experience across FMCG, shoes and apparels, and to B business. Have a keen business sense and in-depth consumer insights.
Skills
Project ManagementCRMMarket ResearchMarketingContent CreationMarketing StrategySocial MediaSocial Media MarketingContent MarketingContent StrategyEvent ManagementContent DevelopmentB2BMarketing AnalyticsBusiness StrategyCMSSocial Media StrategyBrandingBrand StrategyCreative ThinkingB2COnline MarketingEventsPaid MarketingCompetitor Research
Experience
Marketing manager @ Nike sports
2018.1 - 2022.7 Omni channel marketing mgr @ Amer sports
2016.7 - 2018.1 Asst marketing manager @ Hugo boss
2014.8 - 2016.7 Asst trade marketing manager @ L’Oréal
2012.8 - 2014.8 Head of marketing @ Santoni (Shanghai) machinery company
2022.7 - 2025.1 Education
Shanghai Jiaotong Unversity
2001.9 - 2005.7 Business administration and management
Bachelor degree
Shanghai Jiaotong University
2010.9 - 2013.5 MBA
Master degree
High school of Nanjing normal university
1998.9 - 2001.6 High school graduation
This professional hasn’t added portfolio projects yet.
This professional hasn’t listed any services yet.