Content Marketing Manager

Collaborate cross-functionally with marketing and design teams to develop high-impact content grounded in customer insights and industry trends. Write, edit, and refine collateral to align with brand voice and campaign goals. Manage external vendors, including PR agencies, videographers, and designers, ensuring timely, high-quality deliverables that support strategic objectives.

Wrote and co-designed the company website, crafting clear, engaging content aligned with brand voice and user experience goals. Owned all website content strategy, ensuring consistency, accuracy, and SEO alignment across all pages. Wrote and managed branded newsletters to nurture leads, engage users, and drive repeat traffic. Authored blog content focused on jewelry trends, design, and industry insights to boost organic reach and authority. Designed and executed targeted email campaigns to promote services, increase user engagement, and drive conversions.

Wrote pitch decks, web copy, white papers, presentations, weekly blogs, and success stories. Collaborated regularly with cross organizational teams including sales, marketing, production, and R&D to inform messaging, product descriptions, and thought leadership articles.

Wrote effective pitch decks, proposals, and website content in support of this company as a startup when it was its growing marketing team.

Contributed articles on an ongoing, regular basis on topics ranging from diverse payment options to non-profit organizations to cybersecurity and more. Conducted research and developed background for the articles by meeting regularly with clients from a variety of industries.

Wrote persuasive, benefit-driven brand descriptions for brands including Ahava, Soda Stream. Contributed to the company’s Eurovision campaign.

Wrote and managed weekly blog. Crafted compelling product descriptions highlighting key features and benefits to drive conversion and enhance user experience.

Developed and wrote compelling website content to communicate the company’s value proposition, drive engagement, and support lead generation. Created strategic pitch decks and internal company presentations. Prepared essential business documentation including internal process guides and service overviews. Authored weekly blog posts focused on trends in ad tech and programmatic advertising and thought leadership articles.