About this role.
Canonical, the publisher of Ubuntu, is hiring a Graduate Sales Development Representative (SDR) to join their global sales academy. The role involves handling inbound inquiries, executing outbound campaigns, attending events, and collaborating with marketing and sales teams to generate pipeline. Ideal candidates are ambitious, persistent, and have excellent academic records with a passion for technology. This remote position offers a personal learning budget of $2,000/year and opportunities for travel.
Role DNA
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Job Complexity
3/5Pace & Pressure
4/5Autonomy Level
3/5Communication Load
5/5Salary analysis
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Core skills
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Cover letter sample
Dear Hiring Manager,
I am thrilled to apply for the Graduate Sales Development Representative position at Canonical. With a strong academic record and a genuine passion for technology and business, I am eager to contribute to your mission of spreading Ubuntu across industries. My communication skills, persistence, and result-driven mindset make me well-suited for this role. I am particularly attracted to Canonical's sales academy and the opportunity to work with cutting-edge cloud, AI, and IoT technologies. I look forward to the chance to help generate pipeline and drive growth for your company.
Sample interview questions
I recently graduated with a degree in Business and have always been fascinated by technology. I am drawn to Canonical because of its leadership in open source and cloud. I enjoy building relationships and solving problems, which makes sales a natural fit. I am eager to start my career in a fast-paced environment where I can learn and grow.
Rejection is part of sales, and I view it as a learning opportunity. I would analyze my approach, ask for feedback, and adjust my pitch. I stay motivated by focusing on long-term goals and celebrating small wins. I also believe in persistence—every 'no' brings me closer to a 'yes.'
In a group project, I convinced my team to adopt a new project management tool by highlighting its efficiency and ease of use. I listened to their concerns, demonstrated the tool's benefits, and provided a trial period. The team agreed, and it improved our productivity.
Canonical is the company behind Ubuntu, the most popular Linux distribution for cloud, IoT, and AI. They offer enterprise support, Kubernetes, and OpenStack solutions. They partner with major cloud providers like AWS, Azure, and Google Cloud. I admire their commitment to open source and innovation.
I use a CRM to track tasks and prioritize based on urgency and potential impact. I break down campaigns into daily goals and allocate time for prospecting, follow-ups, and research. I also communicate with my team to ensure alignment and adjust priorities as needed.
Canonical is a global software company that publishes Ubuntu and open-source enterprise solutions for cloud, developer, IoT and AI. Ubuntu is the fastest growing Linux distribution and ranks as the number #1 OS in the cloud.
In partnership with Google, Amazon, IBM and Microsoft, Canonical helps companies become more agile, productive and adopt new technologies faster. Examples of customer success include AI, Blockchain, IoT, Advanced Robotics and self-driving cars, where Ubuntu is the preferred development platform.
The role of a Sales Development Representative at Canonical
Canonical is profitable and growing. We consider our sales development organization to be the best technology sales academy in the market, and as such, we select exceptional and ambitious candidates to join our team. You will enjoy this role if you are organized, persistent, charismatic, and hard-working. You will need to be interested in tech and its business implications. In this role, you will collaborate with a regional sales and marketing team, and your primary objective is to find customer projects that fit our product lines and spread the good name of Canonical across multiple different industries and geographies.
Click HERE to watch our SDR team discuss their role in Canonical
What your day will look like
- Handle inbound customer inquiries across email, phone and chat
- Execute outbound sales & marketing campaigns
- Travel to events and conferences worldwide, presenting on booths and driving face-to-face marketing and sales opportunities
- Collaborate across multiple teams and senior stakeholders to drive results
- Work directly with marketing on campaigns
- Research information about prospective customers
- Generate a multi-million pound pipeline
- Identify prospects and market trends
- Help define the processes and policies for the team
- Liaise with new and existing customers, setting up and attending meetings whilst actively mapping accounts to identify new opportunities
- Accurately create, update, maintain and nurture leads on global opportunities
What we are looking for in you
- Excellent academic results at school and university
- Passion for business and technology
- Commitment to continuous learning and improvement – curious, flexible, scientific
- Creative problem solving and cross team collaboration
- Verbal and written communication skills
- Result driven with an over-achiever spirit
- Persistence & perseverance
What we offer you
Your base pay will depend on various factors including your geographical location, level of experience, knowledge and skills. In addition to the benefits above, certain roles are also eligible for additional benefits and rewards including annual bonuses and sales incentives based on revenue or utilisation. Our compensation philosophy is to ensure equity right across our global workforce.
In addition to a competitive base pay, we provide all team members with additional benefits, which reflect our values and ideals. Please note that additional benefits may apply depending on the work location and, for more information on these, please ask your Talent Partner.
- Personal learning and development budget of 2,000USD per year
- Annual compensation review
- Recognition rewards
- Annual holiday leave
- Parental Leave
- Employee Assistance Programme
- Opportunity to travel to new locations to meet colleagues at ‘sprints’
- Priority Pass for travel and travel upgrades for long haul company events
Canonical is an equal opportunity employer
We are proud to foster a workplace free from discrimination. Diversity of experience, perspectives, and background create a better work environment and better products. Whatever your identity, we will give your application fair consideration.
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Annual salary information is not provided for this position. Explore salary ranges for similar roles in our Salary Directory ›
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