About this role.
Superside is seeking an AI-focused Lead Creative to direct high-quality brand, advertising, presentation, social, print, and landing-page work for global clients. The role combines hands-on use of generative AI tools with strategic creative direction, brand stewardship, and client communication. The successful candidate will lead and mentor multidisciplinary creatives while coordinating multiple insight-driven projects in a fully remote, high-trust environment. Candidates need 5+ years of creative leadership experience, a strong cross-channel portfolio, advanced Adobe Creative Suite and Figma skills, and demonstrated AI-enhanced creative work.
Role DNA
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Job Complexity
4/5Pace & Pressure
5/5Autonomy Level
4/5Communication Load
5/5Salary analysis
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Core skills
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Cover letter sample
Dear Superside Hiring Team,
I am excited to apply for the AI Lead Creative role. My background leading multidisciplinary creative teams and delivering brand, advertising, and digital experiences aligns strongly with Superside’s focus on high-impact, human-centered work.
I bring a practical approach to generative AI, using emerging tools to expand ideation and production while protecting brand integrity, strategic intent, and emotional resonance. I would welcome the opportunity to mentor talented creatives, build trusted client relationships, and help evolve scalable AI-enabled creative workflows across your global team.
Thank you for your consideration; I look forward to discussing how I can contribute to Superside’s creative excellence.
Sample interview questions
I establish clear use cases for AI, such as rapid concept exploration, visual variations, and production support, while retaining human review at key decision points. I use brand guidelines, art direction, and structured feedback to ensure outputs remain strategically relevant, legally appropriate, and emotionally resonant.
I begin by aligning the team on the audience, business objective, creative standard, roles, and decision timeline. During delivery, I run concise checkpoints, remove blockers, provide actionable feedback, and protect focus so the team can deliver polished work without losing collaboration or morale.
I make feedback specific, tied to the brief and audience, and balanced between what is working and what needs revision. I explain the rationale, invite the designer’s perspective, and turn recurring themes into coaching opportunities that build stronger independent judgment.
I translate business goals into clear creative hypotheses, audience messages, channel requirements, and measurable success indicators. I then use performance insights and client feedback to refine concepts, ensuring creative decisions are supported by both strategy and evidence.
I prioritize work by impact, deadlines, dependencies, and risk, then document decisions and next steps in shared systems. I set predictable communication rhythms, create clear ownership, and use asynchronous updates to keep clients and teammates aligned across time zones.
Superside is looking for a Lead Creative with a passion for Generative AI to shape creative excellence across branding, landing pages, ads, social, print, and presentations. You’ll guide a global team of top-tier creatives, combining strategic leadership with hands-on craft to deliver human-centered, high-impact work for leading brands worldwide.
This role sits at the intersection of creativity and innovation, elevating creative quality while helping evolve our capabilities through the thoughtful use of AI tools. You’ll act as both a mentor and a maker, fostering collaboration, empathy, and clarity across every project. You bring curiosity, composure, and humility to your leadership, helping others grow while delivering consistently outstanding creative work.
What you’ll do
- Generate and refine visual concepts using AI tools such as text-to-image, video, and layout automation.
- Experiment with emerging AI workflows to improve quality, speed, and creative output.
- Integrate AI-assisted assets into workflows while maintaining brand integrity and emotional impact.
- Guide creative direction to ensure all work aligns with strategy, brand, and purpose.
- Communicate clearly with clients, building trust through structured and solution-oriented leadership.
- Foster an inclusive team environment that supports collaboration and shared ownership.
- Connect creative outputs to business goals using insights and performance data.
- Partner cross-functionally to deliver cohesive, insight-driven creative solutions.
- Coach and mentor designers through clear, actionable feedback and creative guidance.
- Lead by example by maintaining high standards, composure under pressure, and a strong team mindset.
What you’ll bring
- Excellent English communication skills, with the ability to express creative ideas clearly and supportively.
- 5+ years of experience as a creative lead or similar, with a strong history of guiding diverse, multidisciplinary teams.
- A strong portfolio showcasing creative excellence across branding, presentations, and advertising, with examples of AI-enhanced work.
- Advanced skills in design tools, including Adobe Creative Suite, Figma, and presentation platforms.
- Proficient in using AI tools as part of a thoughtful and intentional creative workflow.
- Experience leading project teams, mentoring peers, and contributing to a shared creative vision.
- A collaborative, ego-free approach with the ability to listen actively, adapt easily, and foster trust through empathy and clarity.
- Comfortable engaging with internal and external partners in both creative and strategic discussions.
- Proven ability to manage multiple projects with attention to detail, creative integrity, and team well-being.
Compensation
Additional Information
Why Join us?
Superside’s vision is to create equal opportunities globally by accelerating the world’s transition to online work. With that in mind, we’re building a fully remote company that attracts people where they are.
Remote-first. Customer-led.
Remote isn’t just a perk; it’s how we deliver better for customers. We are fully committing to our customers by hiring top talent and collaborating seamlessly across time zones.
Global team, local impact.
Join a community of 60+ nationalities working across time zones, cultures, and disciplines, all aligned on doing great work for great brands.
High performance, low ego.
Work in a fast-paced, high-trust environment where feedback is direct, growth is constant, and kindness leads collaboration.
Impact meets opportunity.
We’re in the sweet spot — big enough to be stable, small enough for you to shape what’s next. Your ideas will matter here.
Grow fast. Lead well.
You’ll gain mentorship, take on real responsibility, and grow your career while helping us disrupt a global industry.
About Superside
Superside is the leading AI-powered creative company that quickly and cost-effectively enhances in-house functions. We help over 500 ambitious brands get great creative concepts done at scale. Built to be an extension
of in-house teams, we unbottleneck marketing and creative teams so they can move faster and drive more reliable creative performance.
Superside is a fully remote company with over 700 team members working across 60+ countries and 13 timezones.
Learn more at superside.com
Diversity, Equity and Inclusion
We’re an equal-opportunity company. All applicants will be considered regardless of ethnicity, appearance, religion, gender identity, sexual orientation, national origin, veteran or disability status.
Annual salary information is not provided for this position. Explore salary ranges for similar roles in our Salary Directory ›
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