Suggested rewrite: Led a cross-functional initiative that improved [business outcome] by [measurable result], demonstrating experience relevant to this role...
Senior Software Engineer II, Business Systems
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- Salary
- USD 196k–267,100 / yr
- Department
- Software Engineering
- Employment
- Full Time
- Experience
- Senior
- Published
- Apply before
- 15 Nov 2026
- Listing views
- 21
- Application actions
- 2
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The role, at a glance.
Wrapbook is hiring a senior full-stack Business Systems engineer to build internal applications supporting marketing, sales, and client operations. The role combines backend services, APIs, data pipelines, Salesforce development, internal-tool UX, and AI-enabled workflow automation. The engineer will partner directly with business operators to discover requirements, redesign processes, and deliver production systems end-to-end. Strong experience with Python or JavaScript, SQL, data modeling, Salesforce, CI/CD, and reliable integrations is central to the role.
Role DNA
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Pace & Pressure
5/5Autonomy Level
5/5Communication Load
5/5Salary analysis
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Core skills
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Sample interview questions
I would begin by observing users and mapping the current workflow, including exceptions, handoffs, and the reason each step exists. I would identify bottlenecks and controls, propose a simplified future-state process with stakeholders, then deliver it iteratively with measurable outcomes such as reduced handling time, fewer errors, or improved adoption.
I would define source-of-truth ownership, canonical identifiers, field mappings, event triggers, synchronization direction, and conflict-resolution rules. I would implement idempotent API interactions, retries with backoff, structured error handling, monitoring, reconciliation reporting, and tests for schema changes and failure scenarios.
I would use deterministic automation when inputs, rules, and outcomes are structured and predictable, such as routing records or validating required fields. I would consider an AI agent for unstructured tasks such as summarization, classification, drafting, or researching context, while adding clear guardrails, confidence thresholds, audit trails, and human approval for consequential actions.
I would establish clear data contracts, schema versioning, validation checks, lineage, and ownership for key entities and metrics. Pipelines should include freshness monitoring, duplicate detection, referential-integrity checks, alerting, and reconciliation against source systems so reporting teams can trust the data.
I would treat Salesforce as a production platform by using version-controlled metadata and code, modular Apex and Lightning Web Components, automated tests, code review, CI/CD deployment controls, and documentation. I would use declarative tools where they remain maintainable, while moving complex logic to well-tested services or code when the no-code approach becomes fragile.
About this role.
About Us:
Wrapbook is the AI platform for production finance. We’re building a system of action that puts finance teams in control of their whole production, from payroll, to spend, to accounting.
Built for feature films, TV, and commercials, Wrapbook is trusted by teams at Netflix, Paramount, Anonymous Content, and more. With backing from Andreessen Horowitz, Bessemer Venture Partners, and Jeffrey Katzenberg’s WndrCo, our team of 350+ is using AI to transform how finance teams work and empower them to do more with less.
The Opportunity – Senior Software Engineer II, Business Systems (Remote – USA / Canada)
You’ll build the internal software that runs Wrapbook’s marketing, sales, and client operations — full-stack: interfaces, back-end services, APIs, and data pipelines. Salesforce is one of the systems you’ll build in and integrate with, alongside the custom applications and services you’ll own. This is an AI-native team: you’ll use agentic coding tools to prototype fast and ship to production, work across a cloud data stack, and build LLM-powered features into the products you ship.
Who You Are:
You go to the work. You’d rather sit with an operator and watch the process than wait for a finished requirements doc.
You redesign the workflow, not just automate the task — you ask why a process exists in that shape before you build.
You’re a real engineer who respects the platform. You’ve worked in Salesforce and don’t consider it beneath you; when the no-code path runs out of road, you’re who builds past it, bringing engineering rigor to a surface that’s often had none.
You can hold the business conversation. Half the job is translating what an operator needs into what to build — and pushing back when the ask is wrong.
You know when the answer is an agent, when it’s deterministic automation, and when it’s not software at all.
You own ambiguity end-to-end — observe, build, validate, ship.
You’ve probably been an early engineer somewhere: a founding or small team where you wore every hat and shipped before the requirements were clear, or you work like someone
What You’ll Do:
Design, build, and ship internal applications and services end-to-end, with clean architecture and long-term maintainability as the baseline.
Build and integrate APIs across the marketing, sales, and client operations stack — telephony, marketing automation, sales engagement, support, and BI — with reliable handoffs and schema integrity.
Build and own data pipelines that feed reporting and operational systems.
Extend and maintain our Salesforce platform (Flows, Apex, Lightning Web Components) to the same engineering bar as everything else you build.
Design AI-native workflows and agents where they create real leverage, with the guardrails and human-in-the-loop controls to run them in production.
What You’ll Have:
5+ years hands-on software engineering — full-stack, backend, or systems backgrounds preferred
Fluent in a modern language or two (e.g., Python, JavaScript) and quick to pick up the next
Experience with agentic coding tools (e.g., Cursor, Claude Code, Codex)
Fluent in SQL, and strong on data architecture — schema design, data modeling, and pipelines
Builds usable interfaces — UX/UI sense for internal tools people actually want to use
Designs API integrations with attention to schema mapping, error handling, and data fidelity
Has built or integrated with Salesforce (Apex, Flows, APIs) and is willing to keep going deep on it
Ships production software with version control, testing, and CI/CD as default
Owns the full development lifecycle — from requirements through UAT, release, and iteration
A point of view on where AI and agents create leverage in real workflows, from hands-on building
Bonus: entertainment or project-based industry experience; telephony integration (e.g., Zoom Contact Center); Salesforce certifications
Why Join Us
At Wrapbook, creativity meets technology — and not just in the product.
In addition to a competitive salary and all the benefits you can expect from a fast-growing technology company, you’ll get access to a team of creative problem solvers and the chance to see your contributions make large impacts. Benefits include:
Unlimited Paid Time Off
Work from anywhere in Canada and USA
Health and Dental benefits
Up to $1,500 USD/ $2,025 CAD towards IT set up for your home
Up to 2% matching RRSP / 401K
Learning and Development opportunities
Up to $50 USD/ $67.50 CAD towards Internet/Cell phone service
Our Pledge to Fostering an Inclusive and Safe Workplace:
Wrapbook pledges to be a harassment- and discrimination-free space for everyone, regardless of age, disability, ethnicity, gender identity or expression, nationality, neurotype, personal appearance, political affiliation, professional background, race, religion, or sexual identity or orientation.
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