Suggested rewrite: Led a cross-functional initiative that improved [business outcome] by [measurable result], demonstrating experience relevant to this role...
B2B Marketing – Nordics
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- Remote from
- Sweden
- Salary
- Undisclosed
- Department
- Marketing & Sales
- Employment
- Full Time
- Experience
- Director
- Published
- Apply before
- 27 Nov 2026
- Listing views
- 68
- Application actions
- 2
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The role, at a glance.
ElevenLabs is seeking a senior B2B growth marketer to build regional demand generation and brand awareness across the Nordic market. The role owns multilingual outbound campaigns, localized messaging, events, webinars, ABM collaboration, and executive-level performance reporting. It requires fluency in English plus one Nordic language and strong familiarity with Northern European technology buyers. This is a highly autonomous zero-to-one position in a fast-moving AI company, with end-to-end accountability for regional marketing ROI.
Role DNA
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Pace & Pressure
5/5Autonomy Level
5/5Communication Load
5/5Salary analysis
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Core skills
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Sample interview questions
I would first segment priority industries, accounts, and buyer personas by country, then validate local pain points through customer, sales, and partner interviews. I would launch a focused mix of localized content, outbound sequences, paid retargeting, and high-intent events, measuring pipeline contribution and iterating quickly.
I would preserve the global value proposition while adapting proof points, language, channels, and calls to action to each market. I would involve local speakers and sales stakeholders early, test messaging by audience segment, and use conversion and qualitative feedback to refine the campaign.
I set objectives before launch, such as target-account attendance, qualified meetings, pipeline creation, or influenced revenue. Afterward, I combine attendance and engagement data with CRM attribution, follow-up conversion, and sales feedback to decide whether to scale, redesign, or stop the format.
I would report qualified pipeline and revenue influence alongside leading indicators such as target-account engagement, lead-to-opportunity conversion, cost per qualified lead, campaign velocity, and channel performance. The report would explain key changes, risks, lessons, and the next actions needed to improve results.
I prioritize work against business impact, urgency, and dependencies, then define clear owners, milestones, and success metrics. I keep a short operating cadence for reviewing results and reallocating effort, while communicating trade-offs early so stakeholders stay aligned.
About this role.
About ElevenLabs
ElevenLabs is an AI research and product company transforming how we interact with technology.
We launched in January 2023 with the first human-like AI voice model. Today, we serve millions of users and thousands of businesses – from fast-growing startups to large enterprises like Deutsche Telekom and Meta. Our investors are some of the world’s most prominent, including Andreessen Horowitz, ICONIQ Growth and Sequoia. We’ve raised $781M in funding and our last valuation was $22B – multiples of 11, always.
We have expanded from voice into three main platforms:
ElevenAgents enables businesses to deliver seamless and intelligent customer experiences, with the integrations, testing, monitoring, and reliability necessary to deploy voice and chat agents at scale.
ElevenCreative empowers creators and marketers to generate and edit speech, music, image, and video across 70+ languages.
ElevenAPI gives developers access to our leading AI audio foundational models.
Everything we do is the result of the creativity and commitment of our team – builders doing the best work of their lives. We are researchers, engineers, and operators. IOI medalists and ex-founders. If you want to work hard and create lasting positive impact, we want to hear from you.
How we work
High-velocity: Rapid experimentation, lean autonomous teams, and minimal bureaucracy.
Impact not job titles: We don’t have job titles. Instead, it’s about the impact you have. No task is above or beneath you.
AI first: We use AI to move faster with higher-quality results. We do this across the whole company—from engineering to growth to operations.
Excellence everywhere: Everything we do should match the quality of our AI models.
Global team: We prioritize your talent, not your location.
What we offer
Innovative culture: You’ll be part of a generational opportunity to define the trajectory of AI, surrounded by a team pushing the boundaries of what’s possible.
Growth paths: Joining ElevenLabs means joining a dynamic team with countless opportunities to drive impact – beyond your immediate role and responsibilities.
Learning & development: ElevenLabs proactively supports professional development through an annual discretionary stipend.
Social travel: We also provide an annual discretionary stipend to meet up with colleagues each year, however you choose.
Annual company offsite: Each year, we bring the entire team together in a new location – past offsites have included Croatia and Italy.
Co-working: If you’re not located near one of our main hubs, we offer a monthly co-working stipend.
About the role
We are seeking a seasoned Growth Marketer to lead our expansion into the Nordics Region. We need a builder who is comfortable with the “zero-to-one” phase of regional growth.
You will be the local “Source of Truth” for marketing, acting as a creative, an analyst, and an operator all at once. You should be someone who enjoys the complexity of multi-lingual markets and has the drive to implement projects from start to finish while owning the outcome entirely.
Your Responsibilities
Regional Growth Engine: Make sure Nordics B2B grows through aggressive lead generation and brand awareness.
Outbound Strategy: Build and execute complex, multi-language outbound sequences that cut through the noise.
Local Events: End-to-end ownership of local industry events, user conferences, and webinars in the region.
Cross-Functional Synergy: Collaborate with performance marketing on ABM initiatives and localized retargeting.
Analytics & Reporting: Monitor campaign performance, produce executive-level reporting, and recommend data-driven optimizations.
Localization & Messaging: Adapt ElevenLabs’ global voice to resonate deeply with the Nordics business cultures.
Requirements
One of the 4 Nordic languages is a must
Fluent English speaker.
Ownership Pedigree: You have implemented marketing projects from start to finish and held yourself accountable for the ROI.
Entrepreneurial Background: You have a strong drive and a history of high engagement, ideally in an entrepreneurial endeavor or a similar high-stakes environment.
Thrives in Chaos: You are energized by a dynamic, ever-changing environment and can manage multiple workstreams without losing focus.
The “Jack of All Trades”: Broad knowledge in growth marketing, ranging from numbers analysis and performance knowledge to campaign planning and event organizing.
DRI Mentality: Ability to act as the local Directly Responsible Individual (DRI) for all marketing operations.
Bonus Experience
Proficiency in cold email, SEO, or affiliate management.
Product marketing sense and design skills.
Deep understanding of the Northern European tech ecosystem and buying-cycle shifts.
What we offer
Innovative culture & growth paths.
Annual discretionary L&D stipend & social travel stipend.
Annual company offsite.
Monthly co-working stipend.
#LI-Remote
We are an equal opportunity employer and do not discriminate on the basis of race, religion, national origin, gender, sexual orientation, age, veteran status, disability or other legally protected statuses.
Annual salary information is not provided for this position. Explore salary ranges for similar roles in our Salary Directory ›
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