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Mid-Market Account Executive, UK & Ireland

AI Summary
Customer.io is hiring a Mid-Market Account Executive to acquire new B2B SaaS and MarTech customers in the UK and Ireland. The role owns the full sales cycle, including prospecting, discovery, demonstrations, negotiation, and closing. The successful candidate will build pipeline from inbound, SDR/BDR-supported, and self-sourced opportunities while managing accounts of up to 500 employees. This position requires consultative selling, strong communication, disciplined pipeline management, and familiarity with MEDDPICC or a comparable sales methodology. The compensation includes a USD 95,000 base salary plus variable pay, with local-market adjustment where applicable.
Remote from
UK, Ireland
Salary
USD 95k–95k / yr
Department
Sales
Employment
Full Time
Experience
Director
Published
Apply before
13 Dec 2026
Listing views
41
Application actions
2
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Opportunity details

About this role.

Hello, I’m Fintan, Senior Director of Sales at Customer.io! We’re expanding our sales team in the UK & Ireland area and seeking motivated and successful Account Executives at the Mid-Market level to join us! This role offers a unique opportunity to take your sales career to the next level, with potential for upward mobility.

As an Account Executive, you’ll represent Customer.io to prospective customers and drive growth within key market segments. This is a full-cycle sales role (prospect, demo, close), where you’ll be fielding both inbound and outbound demand.

About Customer.io

Over 10,000 companies from scrappy startups to global brands use our platform to send billions of emails, push notifications, in-app messages, and SMS every day. Customer.io powers automated communication that people actually want to receive. We help teams send smarter, more relevant messages using real-time behavioral data.

Responsibilities:

  • Pipeline Development and Management: Build and manage a pipeline through self-sourced leads and SDR-supported leads, alongside inbound opportunities, to drive new customer acquisition.
  • Full-Cycle Sales Execution: Lead the entire sales process from prospecting and discovery through demo and closing, focusing on new business acquisition within targeted accounts.
  • Customer Needs Analysis and Solution Alignment: Conduct discovery calls to understand customer business challenges and goals. Position Customer.io‘s solutions to meet these needs effectively and connect them to clear customer business outcomes.
  • Collaboration and Cross-Functional Feedback: Work closely with the SDR and BDR teams for lead quality feedback and collaborate with Customer Success and Technical Support for a smooth hand-off post-sale.
  • Performance Tracking and Reporting: Own and report on individual sales metrics, including pipeline status and progress towards targets, to support informed decision-making.

Qualifications:

  • Experience: 3+ years of experience in full-cycle B2B SaaS or MarTech sales, handling mid-market accounts
  • Location: We are currently hiring for positions based in the United Kingdom or Ireland only.
  • B2B SaaS or MarTech Experience: Proven success in new customer acquisition and closing deals within the B2B SaaS space, preferably MarTech, including generating pipeline through outbound prospecting.
  • Sales Methodology: Familiarity with MEDDPICC or a similar framework that supports consultative selling and discovery to close.
  • Communication Skills: Excellent written and verbal communication skills, with a professional and engaging presence to build rapport with new prospects.
  • Problem Solving: Strong ability to identify customer business needs and position relevant solutions effectively to drive acquisition and customer business impact.
  • Deal Focus: Primarily handles mid-market accounts up to 500 employees
  • Support: Works closely with our SDR and BDR teams for lead generation, with a balance between inbound, BDR sourced and self-sourced opportunities
  • Responsibilities:
    • Engage in high-volume prospecting, cold and warm outreach
    • Manage the full sales cycle for deals typically under $20,000-75,000 ACV
    • Drive growth within mid-sized clients, nurturing relationships and uncovering business needs

Compensation & Benefits

We believe in transparency. We are offering a compensation package of $95,000 base + $95,000 variable for a total $190,000 OTE USD (or equivalent in local currency), subject to market rate adjustment. In addition to base salary, this role includes an equity grant in the form of stock options, so you share in the success you help build.

We know our people are what make us great, and we’re committed to taking great care of them. Our inclusive benefits package supports your well-being and growth, including 100% coverage of medical, dental, vision, mental health, and supplemental insurance premiums for you and your family. We also offer 16 weeks paid parental leave, unlimited PTO, stipends for remote work and wellness, a professional development budget, and more.

See full benefits here →

Our Process

No gotchas, no trick questions – just a clear, human process designed to help both of us make an informed decision.

  1. 30-minute video call with Recruiter
  2. 45-minute video call with Manager
  3. 30-minute video call with Bar Raiser
  4. 60-minute Case Study and Discovery Call w/ the Hiring Team

All final candidates will be asked to complete a background check and employment verifications as part of our pre-employment process.

Customer.io recognizes the stifling impact of systemic injustice on diverse communities. We commit to using our influence to increase inclusion and equity within the tech industry. We strive to build an inclusive team culture, implement bias-free hiring practices, and develop community partnerships to expand our global impact.

Zoom is the only video conference platform that we use, virtual interviews will be conducted using the video capability (i.e., not via the chat), and offers will be extended in writing on official Customer.io letterhead. Please be vigilant in all of your job search activity, and if you have any questions please contact jobs@customer.io.

Join us!

Check out our careers page for more information about why you should come work with us! We are passionate about our core values of Empathy, Transparency, Responsibility, and Awkwardness and are looking for new coworkers to share and build that passion!

Apply now >

This job listing has been manually reviewed by the Jobicy Trust & Safety Team for compliance with our posting guidelines, including verification of the company's legitimacy, accuracy of job details, clarity of remote work policy, and absence of misleading or fraudulent content.

Role DNA

A quick view of the complexity, pace, ownership and collaboration implied by the job description.

Job Complexity

4/5
EasyHard

Pace & Pressure

5/5
RelaxedFast-paced

Autonomy Level

4/5
GuidedFull ownership

Communication Load

5/5
IndependentCollaborative
AI insightThe role requires consistent pipeline creation while independently managing complex mid-market sales cycles from initial outreach through close. Success depends on meeting ambitious revenue targets, navigating multiple stakeholders, and applying structured discovery and qualification practices.

Salary analysis

Estimated compensation compared with the broader US market for similar roles.

Estimated job median (per year)Market rate
$95,000
US market range (per year)$80k–$115k
AI insightThe yearly pay period is inferred from the job context; it was not explicitly stated by the employer. The employer discloses a USD 95,000 base salary plus USD 95,000 variable compensation, for USD 190,000 OTE. The base-pay cadence is inferred as annual because this is a full-time mid-market Account Executive role and no explicit pay period is stated. Estimated annual base-pay market range: USD 80,000–115,000; variable compensation, equity, and benefits are excluded from the base-pay estimate.

Core skills

Skills and capabilities most closely associated with this opportunity.

Sample interview questions
How do you build a reliable pipeline when you must balance inbound leads, SDR-supported opportunities, and self-sourced prospecting?

I segment my target accounts, define activity and conversion targets by channel, and review pipeline coverage weekly against quota. I prioritize high-fit inbound opportunities while maintaining dedicated outbound blocks for strategic accounts, then use CRM data to refine messaging and focus on the channels producing the strongest qualified pipeline.

Describe how you would run a discovery call with a mid-market MarTech prospect.

I begin by aligning on the prospect's business goals and current customer-engagement workflow. I ask structured questions about their messaging channels, data sources, conversion goals, operational constraints, buying process, and success metrics. I then summarize the business impact, validate priorities, and position the next step around the outcomes Customer.io can support.

How have you used MEDDPICC or a similar framework to improve deal quality?

I use the framework to identify gaps early, especially around measurable business outcomes, the economic buyer, decision criteria, decision process, and competition. Documenting these elements in the CRM helps me build mutual action plans, involve the right stakeholders, and avoid advancing deals that lack a credible path to close.

What is your approach to a prospect who is interested after a demo but stops responding?

I review the discovery notes to identify the strongest stated pain point and reconnect with a concise, personalized message tied to that priority. I offer a clear next step, such as a technical validation session or stakeholder review, and use a measured multichannel sequence. If engagement remains low, I qualify whether timing, authority, or urgency has changed before deciding how to prioritize the opportunity.

How do you ensure a smooth handoff to Customer Success and Technical Support after closing a deal?

I create a documented handoff covering the customer's goals, stakeholders, use cases, agreed success measures, technical requirements, timeline, and any commitments made during the sales cycle. I schedule a joint transition meeting where appropriate and remain available during early onboarding to ensure expectations are aligned and the customer receives continuity from sale to implementation.

This analysis is generated from the job description. Salary estimates, role characteristics and sample answers are guidance, not employer-provided facts.
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