Arti Thakkar
Arti Thakkar

Marketing Manager

Actively looking · Member since 15 Jul 2026
Message
Location
Irving, United States
Desired salary
Unspecified
Work preference
Hybrid / Full Time, Part Time, Contract, Freelance
Experience level
Senior

About

Professional summary

I am a marketing leader with 8+ years of experience building and scaling digital marketing strategies across fashion, lifestyle, entertainment, e-commerce, nonprofit, and B2B/B2C environments.

I founded and grew a full-service digital marketing agency, where I managed brand strategy, paid media, SEO, influencer marketing, content, email, budgeting, and website management for more than 20 retained clients.

My background includes driving measurable growth through performance marketing, social media, PR, and event activations, including campaigns that delivered strong ROAS, audience growth, and direct sales impact.

I also bring hands-on experience with AI-powered marketing workflows and real AI solutions, including an ML-based revenue optimization project built with Python, Streamlit, and LLM integration.

I am currently completing my MS in Marketing at The University of Texas at Dallas and have experience supporting graduate-level digital marketing and AI courses as a teaching assistant.

I am authorized to work in the U.S. on F-1 OPT and am available to start immediately. I am looking for opportunities where I can combine strategic marketing, analytics, and AI-driven execution to create measurable business growth.

Notice period: Immediate

Skills

48 capabilities

Experience

Career history

Teaching Assistant, Digital Marketing and AI Programs The University of Texas at Dallas, JSOM

Supported three graduate courses, delivered live demonstrations of AI tools and marketing workflows, and coordinated faculty communications and course logistics.

Marketing Manager, Campus Community Programs Kalachandji Campus

Grew the campus Instagram account organically, launched engagement initiatives, and coordinated event marketing, email campaigns, and community outreach.

Marketing Manager, Multi-Concept Entertainment Brands Dome Entertainment Pvt. Ltd.

Managed brand marketing, PR, paid media, and event activations across multiple entertainment and lifestyle concepts while leading a large team and vendor relationships.

Founder and CEO, Digital Marketing Agency Devaanya Solutions

Founded and scaled a digital marketing agency, led full-funnel marketing for diverse clients, and managed a team across content, design, and digital execution.

Marketing Editor The Mercury | UT Dallas Student Newspaper

Built marketing strategy and social initiatives to unify messaging and grow audience awareness across campus.

Brand and Social Media Manager ZigZag Moments

Lead brand marketing and social strategy for a family-run lifestyle content channel, growing reach, views, partnerships, and organic engagement.

AI Marketing Advisor and Project Contributor RecyclAI Project

Helped build the marketing foundation, brand positioning, roadmap, and partnership strategy for a faculty-led sustainability venture.

AI Growth Plan and Revenue Optimizer Assistant MSE Technologies | The University of Texas at Dallas

Co-led an AI-powered dental practice optimization capstone project using machine learning, predictive analytics, and LLM integration.

Education

Learning history

The University of Texas at Dallas, JSOM

MS, Marketing

Graduate program in marketing with coursework and applied experience in digital marketing and AI.

Welingkar Institute of Management

Post Graduation, Information Technology

Postgraduate study in information technology.

Sikkim Manipal University

BSCIT, Information Technology

Undergraduate degree in information technology.

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