Commercial Director

Lead the overall commercial strategy focused on revenue growth, customer acquisition, and sales-funnel conversion improvement. Manage sales opportunities end-to-end, from lead generation and qualification through needs discovery, proposal development, negotiation, closing, and follow-up.

Design commercial strategies, pricing, proposals, and financing models for different customer profiles and investment levels. Monitor pipeline KPIs, conversion rates, forecasts, and market trends to identify growth opportunities and improve profitability.

Coordinate with marketing, administration, and operational teams to align lead acquisition, service capacity, customer experience, and revenue targets. Lead team performance follow-up, commercial negotiations, conflict resolution, and joint marketing campaigns using Meta Business, CRM, digital channels, and WhatsApp.

Led and coordinated the commercial area to achieve sales targets and develop new business opportunities in the mass-consumption sector. Made strategic decisions based on consumption, profitability, and market analysis to optimize commercial processes and results.

Managed B2B key accounts, strengthened customer loyalty, and resolved customer needs with an agile service-oriented approach. Coordinated with logistics, production, administration, and marketing teams to ensure customized deliveries and fulfillment of commitments.

Supervised internal processes, monitored inventory availability, and reported relevant commercial information to management to accelerate the sales cycle.

Developed new business opportunities in the pharmaceutical biotechnology sector through market analysis, emerging-market evaluation, and assessment of regulatory requirements.

Managed client communications and commercial documentation in coordination with Regulatory Affairs, Technical Direction, Foreign Trade, and Logistics. Supported the availability and timely dispatch of products while ensuring customer requirements were addressed effectively.

Contributed to commercial operations through process coordination, regulatory documentation management, and cross-functional collaboration for international business activities.

Negotiated special rates tailored to commercial requirements and supported strategic closings with key clients. Optimized rate sheets and cost structures, including freight, operating expenses, and demurrage, to enable agile commercial decisions.

Managed commercial contracts and supervised invoicing to ensure agreement compliance and prevent financial discrepancies. Produced competitive quotations based on detailed market analysis and identified new business opportunities to expand the client portfolio.

Provided professional customer service and commercial support in a real-estate environment. Published and promoted properties on digital platforms to increase visibility and conversion.

Coordinated agendas, meetings, and presentations, while executing administrative tasks with accuracy and attention to detail. Used Excel, Word, and web platforms to improve operational efficiency and support organized business processes.

Promoted multimodal logistics services, including ocean, land, and air freight. Prepared strategic quotations and provided specialized commercial advice to prospective and existing clients.

Built and retained commercial relationships through personalized service, follow-up, and in-person meetings. Negotiated with shipping lines to optimize service conditions and supervised customs warehouses and commercial documentation to support compliant operations.

Bachelor's degree studies in International Trade.