Sales Development Representative (SDR/LDR) | Creator Partnerships

Implemented multichannel inbound prospecting strategies through email, WhatsApp, and social media to engage digital creators. Achieved a 52% email open rate and generated qualified creator engagement across Latin America.

Developed outbound outreach processes that achieved an 11% response rate, converted approximately 20% of interested leads into qualified meetings, and converted 12% of cold leads into active opportunities.

Designed and implemented an onboarding process that achieved a 15% conversion rate from initial contact to follow-up call. Guided 111 creators through the launch of their first digital products, reaching a 43% conversion rate from initial contact to published product.

Participated in a three-month pilot focused on generating seven qualified calls per week with high-value prospects that had billed more than USD 10,000 during the previous three months. Maintained a minimum of four qualified calls per week during lower-volume periods.

Identified, researched, and segmented high-value prospects using billing and account criteria, contributing qualified accounts to the sales pipeline.

Collaborated with customer success, launch, and onboarding teams to ensure a smooth transition from qualified leads into sales opportunities.

Assessed and managed credit risk analysis for a portfolio of small and medium-sized enterprise clients, supporting sound credit decisions and portfolio operations.

Collaborated on KYC policy compliance, credit initiation, and recovery activities. Supported operational processes that aligned with internal risk and compliance requirements.

Trained and integrated new team members, helping strengthen internal onboarding processes and operational standardization.