Propeller
Survey data done simpler, faster, smarter. #accuracywins
- Headquarters
- Syracuse, New York, United States
- Date founded
- 2014
- Industry
- Computer Software
- Phone number
- 844-384-6735
About Us
Impel is a leading automotive software company founded in 2014, headquartered in Syracuse, New York. It specializes in AI-powered customer lifecycle management solutions tailored for the automotive retail industry. Originally launched as SpinCar, the company evolved from pioneering interactive 360-degree virtual vehicle walkarounds to delivering a comprehensive suite of digital merchandising products, including test drive videos and feature showcases that allow shoppers to explore vehicles virtually before visiting dealerships.
Over time, Impel has heavily integrated Artificial Intelligence into its offerings, creating an industry-leading AI Operating System that unifies dealer tech stacks, workflows, and processes. This platform helps automotive retailers deliver highly personalized, seamless omnichannel experiences that enhance customer lifetime value and loyalty, driving sales, revenue, retention, and profitability. Impel’s technology powers marketing, merchandising, sales, and service operations with proprietary customer data and generative conversational AI designed specifically for automotive retail.
The company has expanded its capabilities and market reach through strategic acquisitions, including Outsell, Pulsar AI, and CarLabs.ai, enhancing its AI-driven communication and digital marketing platforms. Impel’s platform supports thousands of automotive OEMs, dealers, and marketplaces across more than 50 countries, with integrations spanning over 100 global partners. Its solutions include a conversational AI platform for automated lead management and AI-powered customer engagement tools aimed at increasing showroom appointments and vehicle sales.
With a focus on data-rich, AI-driven consumer insights and advanced digital engagement, Impel is recognized as a leader in automotive customer experience technology, competing with major players like CDK Global and Podium. Its mission is to transform automotive retailing by delivering concierge-level experiences at every touchpoint of the customer journey, supporting dealerships to operate more efficiently and effectively in a digital-first world.
Report this companyCurrent Jobs
The Manager, Regional Performance is the leader of the Regional Performance Managers (RPM) for Major Accounts. This position plays a critical role in training, maturing, and growing the Regional Performance Manager (RPM) Team at Impel. This position is accountable for dealer relationship onboarding, training, technical support, retention, and growth. Responsibilities include hiring, management, training, and…
USA
As a Performance Manager, you will serve as the primary contact for existing customers, focusing on the application of AI technologies within the automotive industry. Your role will involve managing client relationships, retention strategies, and growth initiatives across your portfolio, while showcasing expertise in conversational AI and AI marketing automation to drive industry-specific efficiency solutions.You…
USAThe Software Architect will work as part of the Enterprise Architecture team to define and deliver high-quality software solutions that meet strategic business goals. This position will lead the architectural design and implementation of high-quality, performant, and maintainable software solutions that meet commercial business requirements and conforms to high technical standards. This position will work…
USAWe are looking for a motivated, tenacious, and results-oriented Sales Development Representative (SDR) to join our high-performing sales team. The SDR will be at the forefront of our business growth, responsible for generating qualified leads, initiating meaningful conversations with potential prospects, and setting up valuable meetings for our sales team. The ideal candidate is an…
Australia
As a Support Specialist, you will help drive customer retention by ensuring client expectations are met and exceeded. You will work closely with the Head of Client Services and cross-functional teams to facilitate seamless service transitions and manage ongoing customer support.Your responsibilities will include managing incoming support requests, diagnosing system issues, and escalating tickets as…
AustraliaAs a Performance Manager, you will serve as the primary contact for existing customers, focusing on the application of AI technologies within the automotive industry. Your role will involve managing client relationships, retention strategies, and growth initiatives across your portfolio, while showcasing expertise in conversational AI and AI marketing automation to drive industry-specific efficiency solutions. You…
USA
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FAQ
Where is Impel headquarters?
Impel headquarters is located at Syracuse, New York, United States.
When was Impel founded?
Impel was founded in 2014.
What is Impel's core business?
Impel is a company in the Computer Software industry.
What is Impel's phone number?
You can contact Impel by phone at 844-384-6735.
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