I am a creative UX/UI Designer passionate about creating user-friendly products that make the user experience memorable.
My journey began with a Bachelor’s Degree from the University of Florence, followed by specialised training at Modartech Institute.
My work experiences had shaped my approach to creating user-centric designs, from reworking the information architecture to visual design and developing comprehensive design systems.
Iβm continuously improving my skills, currently pursuing a Google UX Design Certificate to stay at the forefront of industry trends.
I thrive in collaborative environments that challenges me to learn and innovate, driven by a passion for merging various artistic disciplinesβvisual arts, cinema, design, and graphicsβinto innovative, user-friendly designs.
Beyond design, I have a deep passion for archery, a sport that sharpens my focus and precision, qualities I bring into my work.
My love for cinema and art fuels my creativity, inspiring me to craft experiences that are not only visually compelling but also deeply engaging.
Follow a comprehensive design process that includes empathizing with users, defining pain points, ideating solutions, and creating wireframes and prototypes.Β ConductΒ testing and iterate on designs to refine user experiences.Β GainΒ a solid understanding of UX research fundamentals, including planning research studies, conducting interviews and usability tests, and synthesizing research findings.Β ApplyΒ foundational UX principles such as user-centered design, accessibility, and equity-focused design.Β DevelopΒ a professional UX portfolio showcasing end-to-end projects: a mobile app, a responsive website, and a cross-platform experience.
In this course I learned to communicate and promote brands, products and services through transversal tools by designing promotional campaigns on the web.
I have acquired skills in HTML, CSS and CMS, which allow the design and creation of websites, management of social media, mobile and video applications.
I also improved the knowledge of Adobe package programs (Ps, Ai, XD, Id, Pr) to their maximum potential, thus becoming able to create and manage work plans from the design phase to implementation.
Three-year degree course, the only one of its kind in Italy, which trains cultural operators through humanistic studies, particularly in theater, cinema, music and art.
The objective of the Pro.Ge.As is to prepare the graduate in order to guide his actions and his operational choices in the cultural and artistic field, having in mind the Italian and European legal and economic framework, possessing tools for up-to-date communication (IT and telematic technologies) and widespread communication (English language), as well as an education of excellence in written and oral communication.
Diploma in the artistic field focused on the principles of visual perception and on the composition of the form in all its functions within the different artistic languages.
β’ Led overall UX/UI design process for the entire platform from concept to ship including the establishment and the maintenance of a design system.
β’ Collaborated with Developers to incorporate and iterate on UI designs throughout development sprints.
β’ Collaborated directly with cross-functional teams such as Product Managers, Developers and Marketers to define project scope, timelines and deliverables.
β’ Ensured WCAG (Web Content Accessibility Guidelines) standards were met.
β’ Improved the efficiency of engineering pipeline by designing wireframes, low and high-fidelity prototypes based on brand guidelines and visual identity, creating resources for Developer Team.
β’ Delivered features and iterations based on users feedback and needs such as search experience, customer dashboards, booking systems, digital contracts and web chat.
β’ Established the brand book and company image guidelines through extensive employee surveys and workshops with Executives/Founders.
β’ Designed the company website and coordinated website development with external Developers, ensuring accessibility standards were met.
β’ Incorporated stakeholders feedback to create a new logo and visual identity.
β’ Ad hoc consultations for Partners.
β’ Designed user interfaces for customer dashboards.
β’ Collaborated with the internal Development Team to align UX design solutions with client needs, ensuring to meet customer expectations and technical requirements.
β’ Supported the internal Communication Department, producing materials for corporate visual communications, including both institutional projects and event-related content.
β’ Established digital assets for web, social media and interfaces, enhancing brand consistency, visual appeal and marketing strategies.
β’ Coordinated with suppliers to ensure design consistency of print materials using Adobe InDesign.
β’ Performed photographic post-production using Adobe Photoshop and Lightroom, ensuring high-quality visuals for various media.
β’ Designing interfaces for web applications, focusing on user experience.