Site merchandising
- Location
- France
- Rate, USD
- Not specified
- Work schedule
- Full Time,
- Language skills
- English, French
- Available for Hire
- Yes
About me
Experienced e-commerce professional with a strong background in site
merchandising and digital marketing. Skilled in optimizing customer experience and
executing successful international campaigns. Proven ability to enhance online sales
performance through strategic planning and data-driven decisions.
Missions in my current role:
– Development and execution of merchandising strategies across 26 websites, enhancing user experience
– Optimization of customer experience (filters, landing pages, merchandising, navigation, recommendations, internal search)
– Enhancement of conversion rates through strategic merchandising efforts (+13% cart additions in 2024)
– Management of global campaigns with key talents
– Sales operations management
– Collaboration with UX designers to improve traffic channels, enhancing site performance.
– Creation of analytics dashboards and reporting
– Competitor benchmarking to identify market trends and opportunities.
– Process automation and A/B testing with product owners
Professional area
Education
- 2019 - 2020 Master Digital Markating @ Dublin Business School
- 2016 - 2018 Master Ecommerce Business @ ESG Aix (France)
Experience
- October 2021 Site Merchandising Specialist @ Calvin Klein
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