Content Manager

Location
Israel
Rate, USD
Not specified
Work schedule
Full Time,
Language skills
English, Hebrew
Available for Hire
Yes
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About me

I am a recent graduate combining a filmmaking background with sharp digital strategy. At Twist Digital, I created high-performing Facebook, TikTok, and X ad creatives blending compelling copy, strong visual direction, and performance-driven insights. I designed and tested Facebook, TikTok and X ad creatives for high-volume content arbitrage funnels. I wrote copy and headlines tailored to platform compliance and user engagement. Collaborating with creative strategists, I planned offer angles and ad structures while analyzing performance data and iterating creatives based on CTR/RPC outcomes. I built and maintained asset systems for multiple ad accounts, ensuring efficiency and effectiveness in our campaigns.


Professional area



Education

2021-2024 BA in Screen Production and Media Studies @ University of Cape Town

Dean’s Honorary List


Experience

2021-2024 Content Manager Intern @ Twist Digital

Created high-performing Facebook, TikTok, and X ad creatives.

2024 Production Designer @ Uncedo (The Help)

Designed visual sets for a film exploring domestic labor and healthcare access in South Africa.

2024 Jury Member @ Watersprite Film Festival

Judged international student short films and screenplays.

2021-2022 Writer & Director @ Odala

Created a short film on South Africa’s adoption system; screened at the Garden Route Film Festival.


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