Iβm a data-driven and creatively-minded Growth Marketer with a background in SEO, content strategy, A/B testing, and user-focused experimentation. Over the past few years, Iβve taken ownership of full-funnel growth strategies across multiple SaaS brands, driving measurable improvements in conversions, engagement, and revenue. I thrive in collaborative environments, love solving real user problems, and bring a blend of analytical thinking and strong storytelling to everything I do. About Me
Own growth strategy across three brands (MonsterInsights, ExactMetrics, UserFeedback). Planned and executed A/B tests that improved landing page conversion rates by 6.3% and increased revenue per visitor by 18.73%. Led content strategy and SEO initiatives, increasing organic traffic and user engagement. Collaborated with product, design, and dev teams to implement CRO and onboarding improvements. Managed and analyzed performance of email marketing and promotional campaigns.
Conducted user interviews and usability tests to improve product experiences. Created actionable insight reports that drove product decisions and optimizations.
Managed social media presence and paid campaigns (Google Ads, Facebook Ads). Boosted engagement and traffic through creative content and audience targeting.
Built a top-ranking travel website from scratch. Increased organic traffic to 10,000+ monthly sessions. Ran email list-building campaigns, audience segmentation, and monetization experiments.
Provided exceptional service in a fast-paced, high-pressure environment. Developed strong communication and conflict-resolution skills. Adapted quickly to changing situations and safety protocols.
Managed timelines, assets, and internal coordination. Acted as the central point of communication between production, post-production, and external teams. Developed sharp organizational and prioritization skills under high-pressure deadlines.
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