I am an analytically trained economics graduate with hands-on experience in market analysis, commercial strategy, and customer-facing execution. I have a strong interest in fintech, AI-enabled platforms, and technology-driven value creation within high-growth environments. I am seeking analyst or strategy roles within fintech or AI-driven companies across the Middle East, particularly Abu Dhabi and Riyadh, as well as London.
Throughout my career, I have co-founded a company, Loomsync Agency in London, where I gained valuable entrepreneurial experience. I have also worked as a Sales Promoter at Memento Flowers, where I drove revenue growth through consultative selling and data-informed product positioning. My role involved analyzing customer behavior to optimize upselling strategies and improve conversion rates.
I completed a Market Analyst & Strategy Internship at Bright Leaf Ltd in Wales, where I conducted market and competitor analysis to support strategic recruitment decisions and designed data-driven workflow improvements that increased conversion rates significantly. I also produced concise strategy reports for senior management.
Earlier in my career, I worked as an Assistant Customer & Investment Support Officer at Hyeworth Renault Peterson in Karachi, supporting client onboarding, portfolio monitoring, and operational reporting. This role gave me early exposure to investment operations and financial services workflows, and I improved data accuracy and internal processes through structured record management.
I hold a BA (Hons) in International Development & Economics from King’s College London, where I received a 2:1 with honours. My dissertation focused on the challenges and opportunities for deploying AI in Pakistan’s manufacturing sector, which I completed with a first-class grade. I have also developed competencies in AI and automation, including AI-assisted workflow design, agent-based systems, prompt engineering, task decomposition, and AI-integrated digital marketing.
In addition to my academic and professional experience, I have been actively involved in extracurricular activities such as founding and presiding over the Econ and Business society at EIC, captaining the football team, competitive rowing with a national racing license, and participating in debate clubs and Model United Nations. I am committed to ongoing self-study in fintech, AI applications, and digital business models.
I am fluent in English and have intermediate proficiency in Urdu and Hindi, with basic knowledge of Spanish. I am eager to contribute my skills and passion for fintech and AI to a dynamic organization in the Middle East or London.
Relevant modules: Business Strategy, Micro & Macro economics, Quantitative & Qualitative Research Methods, Strategic development, Project management, Development in the Middle East, Development in China. Dissertation Topic: “What challenges and opportunities exist for deploying AI in Pakistan’s manufacturing sector.” Dissertation Grade: First class. Degree Classification: 2:1 with honours.
Drove revenue growth through consultative selling and data-informed product positioning. Analysed customer behaviour to optimise upselling strategies and improve conversion rates. Developed communication skills critical for stakeholder-facing and commercial roles.
Conducted market and competitor analysis to support strategic recruitment decisions. Designed data-driven workflow improvements increasing conversion rates from 8% to 26%. Produced concise strategy reports for senior management.
Supported client onboarding, portfolio monitoring and operational reporting. Improved data accuracy and internal processes through structured record management. Gained early exposure to investment operations and financial services workflows.
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