Brand, Campaign & Visual Systems Designer

Location
Poland
Rate, USD
$50 / hour
Work schedule
Full Time,
Language skills
English, German, Polish
Available for Hire
Yes
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About me

Hey there, I’m Marta. I design visual identity systems that think beyond surface. For over 15 years, I’ve worked across branding, campaigns, and product communication — translating strategy into clear, scalable visual languages. I combine a broad perspective with methodical implementation to get to the heart of the matter. I’m driven by intertextuality, structure, and aesthetic precision. By act. By means of expression. By curiosity.

I deconstruct coexisting factors and change their context to reveal the true visual value of objects. I am uncompromising in my pursuit of clarity and bold when it matters. My work spans visual identity, art direction, digital and print products, always aiming to create meaningful and effective design solutions.

I have collaborated with a variety of clients including startups, digital products, and institutions, ensuring scalability across digital and print media. Acting as the primary point of contact for clients, I present concepts and maintain alignment with brand strategy.

My creative process is informed by synesthetic thinking and cross-sensory translation, sound-informed spatial sensitivity, conceptual clarity, and systemic perception. I have a refined aesthetic intuition and a passion for exploring new forms of expression.

I am proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma, Webflow, and Fontlab. I continuously develop my skills through workshops and courses in typography, calligraphy, print techniques, and bookmaking.

I am fluent in Polish, English, and German, and I enjoy working in multidisciplinary environments where I can combine my passion for design, typography, and art direction to create impactful visual stories.

I am passionate about nature, electronic music, qigong, and feline behavior, which often inspire my creative work and approach.


Professional area



Education

2004-2009 Master of Arts @ University of Warmia and Masuria | Olsztyn | Poland

Master of Arts |
Department of Art | Specialization Graphic Design

2004–2009 Master of Arts in Graphic Design @ University of Warmia and Masuria

Department of Art, specialization in Graphic Design

2024 Webflow Designer @ Design Practice
2019 Brand Designer, Art Director @ The Art of Design Course (under the auspices of Karol Śliwka) by Patryk Hardziej, Tomasz Biskup & Oskar Podolski
2017 Typographer and Book Designer @ Typography and Book Design Workshops by d2d.pl s.c.

Experience

2018 until now Senior Graphic Designer | Art Director @ GOPA Com.

Cohesive visual systems and campaign materials, combining strategic thinking with the design of key visuals, colour and typography systems, and repeatable visual elements that strengthen brand communication.

2023 until now Creative Designer @ Novaspace

Key visuals, infographics, reports, and landing pages, combining strategic communication with visual storytelling.

2016-2024 Co-founder | Art Director | Brand & Visual Systems Designer @ Kreatika Studio

Designed and implemented scalable visual identity systems for startups, digital products, and institutions, unifying digital and print experiences. Translated brand strategy into engaging visual campaigns, collaborating closely with web and product designers to ensure clarity and consistency. Led client interactions, presenting concepts and guiding alignment with overall brand vision. Created key visuals, infographics, reports, and landing pages, turning complex information into clear, compelling communication.


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