Social Media Manager

– Generated 100M+ impressions and 150k+ followers by owning social media strategy and execution
– Manages end-to-end content production including ideation, production, editing, and copywriting
– Creates social performance reports on a weekly, monthly, and quarterly basis to inform channel strategy

– Generated 30M+ impressions and 50k+ followers by owning social media strategy and execution
– Drove ideation, process, and analysis of brand presence on email, SMS, and social media
– Managed month-to-month influencer marketing campaigns and community programs

– Directed marketing for WEDEW (Wood-to-Energy Deployment Emergency Water) – a self-contained, sustainable energy-water generator that converts biomass into essential human resources
– Designed graphics to raise awareness of Skysource initiatives and environmental issues
– Developed marketing materials directed to potential sponsors to gain funding for future projects

– Created, edited, and curated all social media content including photographs, videos, and graphics
– Directed and oversaw all Facebook and Instagram advertisements to increase brand awareness
– Utilized social data analytics to inform marketing strategies