Content Creator and Strategist

Created and curated a specialized course on “Marginalized Communities in Media” designed to empower students with the skills needed to create inclusive and thoughtful content.
Developed engaging and interactive lesson plans and educational media and content, incorporating real-world case studies and the latest industry trends.
Mentored students in content creation and unpacking societal ills, fostering critical thinking and creative problem-solving.
Facilitated discussions on emerging media technologies, ethical considerations, and the evolving role of content creators and production companies in society.
Evaluated student performance through assignments, presentations, and class participation, providing constructive feedback for growth.

Nebula/Standard is a B2C talent management agency and production company for 150+ thoughtful YouTubers and podcasters with a mission to empower independent creators by offering services such as talent acquisition and management, content research and development, content strategy and social media marketing.

Promoted from Content Strategy Assistant to oversee and develop targeted strategies for augmenting creator’s branding, content, etc in order to boost viewership, followers and audience retention..
Uses AI tools to assist in making targeted content.
Established and manages a content strategy process for internal use.
Collaborates with a diverse group of over 150+ creators, cross-functional colleagues and teams to help maximize thumbnails, titles and content strategy for YouTube, TikTok, Instagram, Twitter and Facebook/Meta.
Uses data analysis and reporting to humanize YouTube, social media and sponsorship analytics anomalies to suggest remedies and content strategy campaigns.

Collaborates with a diverse group of over 150+ creators, cross-functional colleagues and teams to help create content strategies for multiple platforms including YouTube, TikTok and Facebook/meta.
Analyzes and audits YouTube analytics and content to boost creator’s engagement, audience retention and viewership.
Utilizes S.M.A.R.T. planning, time management, and organizational skills to cross collaborate with peers and creators.

Produces, plans and creates strategies for video, written, audio and photographic content for multiple social media accounts including Instagram, TikTok, Twitch and Twitter
Uses Canva and Adobe Creative Suite to create targeted and marketable content for various platforms.
Manages and established twitter, instagram, tiktok and twitch accounts with over 16,000 followers.
Collaborates with brands and other creatives to make content that is mutually aligned on topics such as racial, bodily and gender equity social justice education, sexual wellness, fat liberation and Black Joy.

Writes various SEO-Friendly articles, listicles, analysis and reported pieces on identity, travel, pop culture, lifestyle and media for publications such as BuzzfeedNews, TheVerge, PopSugar, Bustle, The Infatuation and Refinery29.
Conducts extensive research on topics, news tips and interviewees to maintain journalistic excellence
Facilitates interviews with various celebrities, influencers and public figures.
Develops relationships with editors and the press to ensure accurate, timely and appropriate information to the media and public.