Marketing Manager

Rate, USD
Not specified
Work schedule
Full Time,
Language skills
English
Hire me

Hire me

Jobicy Account
You need an employer account to access the resume database.

About me

Dynamic, motivated marketing professional with 10+ years of success in maintaining client relationships, project management, client-facing and internal trainings, and producing print, digital, and social media content. With a degree in journalism, exceptional communication skills, and a background in deadline-driven corporate environments, I can confidently navigate complex projects while maintaining a strong attention to detail.


Professional area



Education

2008-2012 Bachelor's Degree @ Indiana University - Bloomington

Journalism Major, French Minor


Experience

1/23 - 7/23 Marketing & Social Media Manager @ Factor 8

• Exceeded KPIs with a 105% increase in overall social media traffic and 444% average increase in overall social media engagement leading to 200% increase in new MQLs
• Developed content, branding, voice, and overall messaging for C-Suite members resulting in 55% increased engagement across social media platforms
• Developed targeted blog content and ghostwrote for C-Suite including industry expertise, and event recaps
• SEO optimization leading to 30% increase in blog traffic in just 6 months
• Researched new business opportunities via PR opps, live events & public speaking
• Developed, built, delivered GTM plan for new product launches, resulting in immediate ROI
• Decreased marketing spending by 35%, identifying more efficient processes to deliver better results

5/19 - present Social Media Manager @ Freelance

• Content development, copywriting, and graphic design for daily social media posts and created monthly print ads running in industry magazines
• Behind-the-scenes filming and promotion for TV placements (Househunters & ADTV)
• Developed branding, voice, and overall messaging for professional accounts
• Strategized to increase engagement and organically grow following by 198%

04/21 - 12/23 Marketing & Business Development Manager @ Guaranteed Rate

• Built branding, voice, and grew following by 155% on social media
• Planned and successfully executed 50+ events and sponsorships including managing budget, marketing collateral, venue coordination, and measuring final ROI
• Created content for weekly newsletters, print ads, presentations, video scripts, & more
• Edited videos to increase engagement an average of 50%+ on Instagram & Tiktok
• Business development to expand market share by 28% and maintain existing relationships with referral partners including realtors, financial advisors, and clients

05/20 - 04/21 Marketing Coordinator @ Jameson Sotheby's

• Project managed daily tasks requiring 24-hour turnaround and executed print & digital marketing campaigns for 12 top producers
• Curated media plans including PR pitches, strategic ad placements, analytics reporting, and upselling companywide marketing tools
• Vetted marketing, PR & advertising opportunities among new and existing vendors

03/15 - 05/20 Sr. Marketing Coordinator @ Baird & Warner

• Project managed between top producing clients & marketing/design team to execute 125+ weekly custom marketing campaigns, branding, logos, ads, & print collateral
• Developed a training program for new hires and remedial information for seasoned agents including PowerPoint presentations and consultation to over 2,000 agents at 28+ offices and training for 8+ permanent internal staff members
• Produced monthly newsletter on product launches, announcements, and faqs
• Recognition for most projects closed & consistent 100% feedback rating


Recommend this talent

Recommend this specialist