a highly experienced & dedicated photographer & creative director with experience in social media strategy, media marketing, & creative content.
clients include: Members of the New England Patriots, PUMA, Kaytranada, Big Boi & The Dungeon Family, Saweetie, OPSZN Productions, KULTURED MISFITS CLOTHING, Offset (formally of The Migos), The Creative Loafing, True Urban Culture Magazine, REVOLT Media
• completed 20 high professional projects, developing my own signature style and aesthetic in the process; retained client through my unique approach to portrait photography & creative direction
• engagement on my photography averages over 150 likes, with my shares averaging 10 each post and saved images averaging at least 5 per post (via Instagram)
• proficient in Adobe Creative Suite programs (Lightroom, Photoshop, InDesign), with an advanced knowledge of lighting, editing, & retouching; student & mentee of award-winning photographer Christina Price Washington
• experience in campaign work for major companies & clients; spent 6 months with Super Bowl winner Trent Brown (New England Patriots) in 2022, achieving a 45% increase in his overall engagement & shares last season – led to opportunities to collaborate with other memebrs of the organization
• partnered with 3 different studio spaces to promote various services, promotions, & events; one of which resulted from me being a studio supervisor for Agenda Studios
• a 15% increase in positive client reviews through montoring shoots, providing exceptional customer service & managing two spaces for photoshoots/videoshoots (a Rolling Stone interview with Ludacris and Gunna in 2021 being the biggest project); ultimately led to returning clientele
• participated in 5 different events for HOUS11 in collaboration with multiple media outlets for showcases of upcoming artists in the Atlanta area; was entrusted as a studio ambassador, created a personalized promo codes, curated playlists & shot exclusive content used to advertise the studio
• increased bookings for HOUS11 by 10% over a three month span, along with an rise in instagram followers (30% over two years)
• co-directed & starred in two campaigns for KULTURED MISFITS Apparel, which contributed to a 15% revenue increase on the advertised items
• intermediate knowledge of Hootsuite, Mailchimp, Canva, & Adobe Creative Suite (InDesign, Express, & Photoshop)
• advanced web development experience (Wix, Squarespace, WordPress)
• managed different social media accounts for clubs, teams, and organizations; established the foundation for my campaign and brand strategy experience
• successfully upstarted the social media presence of the men’s lacrosse team through a self-run social media campaign: scheduled posts of documenting the season, tied to a 2 part mini documentary posted to YouTube; resulted in 400+ followers by end of season, a 20% increase in home game attendance, & 5% increase in recruitment success
• while working in Student Engagement, my idea for interactive content & community oriented media (community playlists, interviews with students & staff, prize giveaways) led to in-person event attendance increasing upwards of 30% before the pandemic
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