Talent Attraction Communication Specialist

Job Description Summary

Job Description

Position Requirements: 

As the Talent Attraction Communication Specialist at GE Vernova, you’ll be at the heart of our storytelling efforts, planning, creating and delivering engaging content that supports initiatives to enhance our talent brand. This role involves writing and creating content materials for various platforms, ensuring it aligns with our brand voice and strategic goals. The Communication Specialist will report to the Content & Communication Manager and work closely with the Content Specialist on the same team. You will be a crucial part of the content creation process, leveraging innovative techniques and tools – including our in-house AI – to create high-quality content across multiple platforms. The role supports both internal and external communications activity through the delivery of high quality, on brand content.

Key Responsibilities: 

• Content Ideation: Generates creative content ideas aligned with brand goals and candidate interests, contributing to campaign planning, calendars, and storytelling initiatives. 
• Content Creation: Plan, write and produce  compelling content: including engaging recruitment materials, job descriptions, social media posts, ads, email campaigns, blog articles, website copy
• Content Gathering & Collaboration: Works closely with employees, HR, and the communications team to gather stories and content from across the business, ensuring authentic and engaging messaging. 
• Content distribution: lead the development and execution of innovative, insight driven social media strategies. Own day to day planning, scheduling and publishing of talent brand content across multiple platforms including social and careers websites. 
• Tailor Content for Platforms: Format and tailor content for various platforms (LinkedIn, job boards, website, internal communications) to ensure maximum impact and engagement. Monitor and Innovate Content Strategies: Track content performance, optimise, and provide data driven recommendations to improve future content strategies and adapt to the evolving recruitment landscape. 
• Internal Communication: Keep the Talent Acquisition team informed and engaged by sharing campaign updates, performance insights, and upcoming initiatives to support alignment and advocacy.
• Collaborate with Stakeholders: Work closely with Talent Acquisition leadership and stakeholders to understand recruitment needs, brand messaging, and strategic goals, ensuring alignment with broader content strategies. 
• Align with Marketing Team: Partner with the marketing team to ensure recruitment content aligns with overall brand campaigns and employer value propositions. 
• Reflect Brand Voice and Values: Ensure all content reflects GE Vernova’s employer brand voice, tone, and values while supporting recruitment goals and strategic initiatives. 

• Engage with AI Tools: Utilize in-house AI tools and emerging technologies to enhance content creation, streamline processes, and improve content effectiveness. 

Qualifications:

To excel in this position, you should bring significant experience in writing, particularly within recruitment or branding contexts.

• Experience in content creation, communications, or marketing, with a focus on talent acquisition or recruitment preferred, and a Bachelor’s degree in Communications, Marketing, Journalism, or a related field.
• Writing and Editing Skills: Excellent writing, editing, and proofreading skills, with the ability to adapt tone and style for different audiences and platforms.
• Familiarity with Social Media and Marketing Platforms: Understanding of social media platforms, recruitment marketing strategies, and analytics tools.
• Understanding of Employer Branding: Deep understanding of employer branding, candidate experience, and the role of communication in recruitment.
• Design Tool Experience: Experience with design tools (Canva, Adobe Creative Suite) to integrate visual elements into content.
• SEO Knowledge: Knowledge of SEO best practices and their application to recruitment content.
• Content Management and AI Tools: Experience with content management systems and AI tools to enhance content creation.

• Collaboration Skills: Strong collaboration skills and ability to work effectively with cross-functional teams.
• Creative Problem-Solving: Creative thinking, problem-solving abilities, and a passion for innovation in communication strategies.

If contracted in Spain:Non-national candidates are responsible to know the minimum documentation requirements to be able to be contracted in country: EU Work Permit, NIE- Social Security Affiliation Number in Spain (NAF) and Bank Account in Spain. They must be in possession of them at the time of start hiring. GE will not sponsor this requirement.

For candidates applying to a U.S. based position, the pay range for this position is between €42,400.00 and €63,600.00. The Company pays a geographic differential of 110%, 120% or 130% of salary in certain areas. The specific pay offered may be influenced by a variety of factors, including the candidate’s experience, education, and skill set.

Bonus eligibility: discretionary annual bonus.

This posting is expected to remain open for at least seven days after it was posted on November 10, 2025.

Available benefits include medical, dental, vision, and prescription drug coverage; access to Health Coach from GE Vernova, a 24/7 nurse-based resource; and access to the Employee Assistance Program, providing 24/7 confidential assessment, counseling and referral services. Retirement benefits include the GE Vernova Retirement Savings Plan, a tax-advantaged 401(k) savings opportunity with company matching contributions and company retirement contributions, as well as access to Fidelity resources and financial planning consultants. Other benefits include tuition assistance, adoption assistance, paid parental leave, disability benefits, life insurance, 12 paid holidays, and permissive time off.

GE Vernova Inc. or its affiliates (collectively or individually, “GE Vernova”) sponsor certain employee benefit plans or programs GE Vernova reserves the right to terminate, amend, suspend, replace, or modify its benefit plans and programs at any time and for any reason, in its sole discretion. No individual has a vested right to any benefit under a GE Vernova welfare benefit plan or program. This document does not create a contract of employment with any individual.