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Head of Social & Community

AI Summary
Mercury is hiring a senior marketing leader to define and operate its social and community ecosystem across social channels, creators, influencers, and merchandise. The role owns strategy, campaigns, budgets, performance measurement, and cross-functional alignment with Brand, Creative, Growth, Product Marketing, and Support. This leader will manage and develop a multidisciplinary team of three while scaling the function as the company grows. Success requires exceptional editorial judgment, creative ambition, analytical rigor, and the ability to turn community insight into durable brand equity.
Remote from
USA
Salary
USD 210k–292k / yr
Employment
Full Time
Experience
Senior
Published
Apply before
3 Dec 2026
Listing views
68
Application actions
5
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Opportunity details

About this role.

Mercury is one of the fastest-growing companies in fintech, and we’re building something unusual in the category: a premium brand that people genuinely want to engage with.

We’re looking for a Head of Social & Community to shape how Mercury shows up in the world and deepen our relationship with the founders, entrepreneurs, and businesses we serve. You’ll lead our work across social, community, creators and influencers, and merch — bringing these channels together to build a brand people want to participate in, not just hear from.

This is a role for someone who wants to push beyond the standard brand playbook. You’ll have the opportunity to develop campaigns, partnerships, experiences, and ideas that most financial brands wouldn’t attempt, while growing and fostering one of the most engaged customer communities in fintech. You’ll report to our Head of Brand, lead a small but mighty team, and have the opportunity to expand as the function scales.

*Mercury is a financial technology company, not a FDIC-insured bank. Banking services provided through Choice Financial Group, Column N.A., Members FDIC.

In this role, you’ll:

  • Set the strategy for social and community at Mercury, connecting social, creators and influencers, and merch into a cohesive ecosystem that grows our audience, deepens engagement, and builds long-term brand affinity.
  • Shape and amplify Mercury’s voice across channels, setting a high bar for the ideas, writing, creative, and experiences we put into the world.
  • Develop breakthrough campaigns and programs that give people a reason to talk about, participate in, and advocate for Mercury – from an unexpected social idea to a creator partnership or piece of merch.
  • Connect our community work to the broader marketing organization, partnering closely with Brand, Creative, Growth, Product Marketing, Support, and others to turn company priorities into bigger ideas and bring insights from our community back into Mercury.
  • Own the goals, budgets, measurement, and operating rhythms for the function, balancing creative ambition with analytical rigor to understand what’s working and where to invest next.
  • Lead, coach, and develop a multidisciplinary team of three, creating clarity across distinct areas of work and growing the organization as our ambitions expand.

What you’ll bring:

  • Experience leading a team and meaningful budget across social, merch, creator or influencer partnerships, or related brand and community disciplines.
  • Exceptional creative and editorial taste. You can write a great post, spot when a concept isn’t working, give incisive feedback on creative, and maintain a high bar without becoming a bottleneck.
  • A systems mindset. You know how to connect channels and individual moments to a larger story, building programs that compound into brand equity rather than a collection of one-offs.
  • Strong cross-functional instincts and the ability to be connective tissue across teams, bringing together different priorities while keeping the customer and community at the center.
  • A bias toward ideas that break through. You’re curious about culture and the internet, challenge the standard playbook, and look for unexpected concepts, formats, and partnerships that make Mercury feel unlike other financial brands.
  • Strong people leadership and the ability to hire, coach, and develop people across different disciplines while moving comfortably between strategic thinking and the details of the work.

Mercury values diversity & belonging and is proud to be an Equal Employment Opportunity employer. All individuals seeking employment at Mercury are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation, or any other legally protected characteristic. We are committed to providing reasonable accommodations throughout the recruitment process for applicants with disabilities or special needs. If you need assistance, or an accommodation, please let your recruiter know once you are contacted about a role.

#LI-SN1

Total Rewards
The total rewards package at Mercury includes base salary, equity (stock options/RSUs), and benefits.

Our salary and equity ranges are highly competitive within the SaaS and fintech industry and are updated regularly using the most reliable compensation survey data for our industry. New hire offers are made based on a candidate’s experience, expertise, geographic location, and internal pay equity relative to peers.

Our target new hire base salary ranges for this role are the following:

US employees in New York City, Los Angeles, Seattle, or the San Francisco Bay Area:

$233,600—$292,000 USD

US employees outside of New York City, Los Angeles, Seattle, or the San Francisco Bay Area:

$210,000—$262,800 USD

Apply now >

This job listing has been manually reviewed by the Jobicy Trust & Safety Team for compliance with our posting guidelines, including verification of the company's legitimacy, accuracy of job details, clarity of remote work policy, and absence of misleading or fraudulent content.

Role DNA

A quick view of the complexity, pace, ownership and collaboration implied by the job description.

Job Complexity

5/5
EasyHard

Pace & Pressure

5/5
RelaxedFast-paced

Autonomy Level

5/5
GuidedFull ownership

Communication Load

5/5
IndependentCollaborative
AI insightThis is a high-impact leadership role combining brand strategy, creative direction, people management, budget ownership, and measurable growth outcomes. It requires sound judgment across several specialist disciplines and frequent alignment with senior cross-functional stakeholders.

Salary analysis

Estimated compensation compared with the broader US market for similar roles.

Estimated job median (per year)Market rate
$251,000
US market range (per year)$210k–$300k
AI insightThe yearly pay period is inferred from the job context; it was not explicitly stated by the employer. The employer discloses a base-salary range of $210,000–$292,000 USD, varying by US geographic pay zone. The annual cadence is inferred from the stated US full-time senior leadership base-pay amounts because the posting does not explicitly label the period. Estimated US market base pay for a comparable Head of Social & Community role is approximately $210,000–$300,000 USD per year, excluding equity and benefits.

Core skills

Skills and capabilities most closely associated with this opportunity.

Sample interview questions
How would you build an integrated social, creator, community, and merchandise strategy for Mercury?

I would begin with customer research, channel performance, and cultural listening to identify the strongest audience motivations and brand territories. I would then establish a shared narrative, clear channel roles, and a quarterly program roadmap that links content, partnerships, community moments, and merchandise to measurable brand and engagement goals.

Describe how you evaluate whether an unconventional social campaign is worth investing in.

I assess strategic fit, audience relevance, distinctiveness, execution feasibility, reputational risk, and measurement design before committing. I favor small, fast tests when uncertainty is high, then scale ideas that demonstrate meaningful signals such as quality engagement, earned conversation, creator participation, or improved brand perception.

How do you balance creative ambition with analytical rigor?

I set clear hypotheses and success metrics without forcing every creative idea into short-term conversion measurement. Quantitative indicators such as reach, engagement quality, retention, and attributed outcomes are paired with qualitative signals including sentiment, community feedback, and cultural relevance.

How would you lead a small multidisciplinary team while scaling the function?

I would define ownership, decision rights, operating rituals, and shared priorities so each specialist has autonomy with strong alignment. Regular coaching, constructive creative reviews, capacity planning, and targeted hiring would help the team maintain quality while expanding its scope.

How would you bring community insights back into Mercury’s broader marketing organization?

I would create a consistent insight loop through recurring reports, customer-story sharing, trend briefs, and planning sessions with Brand, Growth, Product Marketing, and Support. The goal is to translate community feedback into actionable messaging, campaigns, product narratives, and customer experiences rather than treating social listening as a separate activity.

This analysis is generated from the job description. Salary estimates, role characteristics and sample answers are guidance, not employer-provided facts.
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