How do you move from an initial client request to a proposed AI solution?I start with discovery to understand the client’s business objective, current workflow, constraints, data inputs, stakeholders, and success metrics. I then identify whether the best answer is process change, creative services, an AI workflow, or a blended approach, validate feasibility with technical partners, and document scope, assumptions, risks, and measurable outcomes.
Describe an agentic workflow you have built or would build for a creative-services client.I would define a narrow, measurable workflow first, such as intake and routing of creative briefs. An agent could extract requirements, identify missing details, classify the request, propose an execution path, and route exceptions to a human reviewer, with clear guardrails, audit logs, and quality checks before any customer-facing output.
How would you handle a customer request that is commercially attractive but technically risky?I would be transparent about the uncertainty rather than overpromise. I would break the request into validated and unvalidated components, engage engineering early, propose a phased proof of value with acceptance criteria, and price the work according to the discovery and delivery effort required.
How do you ensure a sold solution can be delivered successfully after handoff?I create a complete handoff package covering the customer problem, desired outcomes, agreed scope, technical architecture, assumptions, dependencies, timeline, pricing commitments, and open risks. I also conduct a live handoff with delivery stakeholders and remain available to clarify the original intent for strategic accounts.
What makes a discovery call effective for a technical sales role?An effective discovery call focuses on the customer’s operating context and business impact, not on demonstrating features too early. I use open questions to uncover workflow pain points, decision criteria, systems involved, stakeholders, urgency, and measurable success outcomes, then summarize my understanding to confirm alignment before proposing a path forward.
