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Head of Sales, West

AI Summary
Halter is seeking a senior sales leader to lead regional growth across the Western United States and manage a team of approximately 10–20 sales representatives. The role owns the full customer lifecycle, spanning new business, account management, retention, expansion, and strategic regional market development. This leader will set sales strategy, headcount plans, KPIs, pipeline discipline, coaching programs, and cross-functional priorities with product, launch, and support teams. Success requires experience leading complex enterprise sales cycles, developing high-growth teams, and building trusted relationships with ranching and agricultural customers. The role is remote within selected Western US states and requires frequent travel to customers and industry stakeholders.
Remote from
USA
Salary
USD 300k–326k / yr
Department
Sales
Employment
Full Time
Experience
Director
Published
Apply before
12 Dec 2026
Listing views
51
Application actions
3
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Opportunity details

About this role.

About Halter

At Halter, we’re on a mission to enable farmers and graziers to run the most productive and sustainable operations. Our customers are using Halter to break free from the time-intensive constraints of conventional practices. Imagine watching 500 cattle stand up and walk calmly towards their next break? No quad bikes, no dogs, no fences. Just a group of cattle walking at their own pace. People say it looks like magic. Our customers are revolutionizing grazing with Halter. It’s changing lives and transforming an industry. People join Halter to do meaningful work. By joining us you’ll be solving challenging problems within a talented team and a culture built for high performance. Our team out-think, out-work and out-care. We’re committed to delivering real change in the world – this isn’t easy, and in truth, we love that it’s hard.

We’re backed to deliver on a mission that matters by Tier 1 investors including Founders Fund, Bessemer Venture Partners, BOND, DCVC, Blackbird, Promus Ventures, Rocket Lab’s Peter Beck and Icehouse ventures.

To find out more, visit our LinkedIn & Instagram.

About the role:

We are searching for an elite growth leader, ready to play the game of their career. You will be leading a passionate and highly motivated team of over 10-20 reps across the West of the United States of America to a scale that very few businesses ever achieve, whilst having an impact on one of America’s most vital industries, Agriculture.

Leading the West, you will be covering the full customer cycle from new sales through to Account Management. We’re looking for someone with commercial nous, X-factor, charisma, highly competitive yet technically strong as a sales leader… and the ability to hit a target nobody can yet see possible. This is a rare opportunity to play a pivotal role in leading the region’s growth past the hundreds of millions of ARR. Roles of this scale, in a hyper-growth business, simply don’t come around often. Could be a bit of you?

You’ll be excited by exponential growth, and feel right at home leading on ambitious strategies. When the pressure is on in the biggest moments, you’ll be someone who wants to be in the game. You might find yourself juggling time on ranch with customers, coaching and developing your team, through to driving growth strategy and cross-functional priorities within Halter. You’ll be masterful at building trusting relationships, driving sales processes, managing large pipelines and enabling a team, whilst advocating for customers with a solutions-oriented mindset.

Aside from jumping on the Halter roller coaster, you will be making a real world impact, making farming more productive and sustainable. You will build relationships across America’s most influential ranching leaders, who also happen to be some of the most down to earth, genuine humans you will ever meet. This is a high-stakes role, spearheading Halter’s growth in the West.

Location – this role can be based in Colorado, California, Washington or Montana. Frequent travel is required.

Who we are looking for

  • Someone who doesn’t believe in glass ceilings and walks towards the pressure of large targets and thrives on hard problems.

  • Experience in growing new and existing businesses, developing market strategies and more importantly, a track record of delivering high growth.

  • Experience working with customers, navigating complex sales cycles and expanding value over time.

  • Strong ability to work cross-functionally and lead teams.

  • A deep passion for helping ranchers succeed. Experience in farm systems or within the agricultural sector would be a bonus.

  • A phenomenal attitude and a team player with the ability to consistently overcome challenges.

  • The ability to thrive in a dynamic, fast-paced working environment with a high degree of autonomy.

  • A hunger for success and personal growth to be able to evolve quickly alongside a world-class sales team.

What your day could look like

  • Sales Leadership: Work closely with the Director of Sales, Lead sales strategy, setting headcount requirements, regions and working closely with Halter leaders to form targets before laying that out to your team into an inspiring vision.

  • Manage your team’s inputs on a week to week basis, set the team’s cadence, set and track KPI’s and develop excellent pipeline hygiene.

  • Coach and develop your team to become better every week. Adapt Halter’s existing processes to develop and implement training programs for the West team, ensuring continuous skill enhancement and alignment with company objectives. Foster a culture of knowledge sharing and collaboration within the sales organisation.

  • Team Management: Lead, mentor, and develop the West team. Set clear performance expectations, KPIs and provide regular feedback. Lead on hiring and performance management. Foster a positive and collaborative team culture that promotes vulnerability and learning.

  • Account Management: Ensure a seamless and positive customer experience across the entire customer lifecycle. Monitor customer satisfaction levels and implement improvement initiatives continuously. Work closely with your team to resolve any issues and ensure customer retention and expansion. Work in lock step with the Launch, Support and Product functions to ensure tight collaboration across every customer touchpoint.

  • Strategic Leadership: Develop and implement a comprehensive regional strategy to expand our market presence and achieve growth objectives. Identify new market opportunities and drive initiatives to increase market share. Collaborate closely with leaders across Halter to align on goals and objectives.

  • Cross-functional collaboration: Work closely with senior leaders, and product and support teams to ensure exceptional results for the West Team.

  • Networking: Building and leveraging industry relationships to establish and maintain Halter’s brand.

Our Benefits (US Only):

  • Employee Stock Ownership Plan (ESOP): Own a part of Halter and share in our growth and success

  • Unlimited PTO: Take time off when you need it—no accrual required, available from day one

  • Employee Assistance Program (EAP) & paid wellness leave: Access confidential support through JustWorks plus 3 paid wellness days per year

  • Comprehensive health benefits: Medical, dental, and vision coverage starting the first day of the month after you join (with most premiums covered, including 100% of employee-only health premiums on select plans)

  • Personal growth fund: $750 USD per year to support learning, development, or personal growth goals

  • Parental leave: 16 weeks paid leave for birthing parents and 8 weeks paid leave for non-birthing parents

  • 401(k): 100% match on the first 3% contributed, plus 50% match on the next 2% (up to a 4% employer match), with immediate vesting

  • Onboarding travel to New Zealand: Fly to NZ for onboarding at Halter HQ in Auckland—meet the team, visit a test farm, and immerse yourself in all things Halter.

  • Importantly, we offer an inclusive and attractive remuneration package made up of salary, benefits and an employee stock ownership plan.

The annual OTE salary range for this role is $300,000 – $326,000. For sales roles, the range provided is the role’s On Target Earnings (“OTE”) range, meaning that the range includes both the sales commissions target and annual base salary for the role. This salary range may be inclusive of several career levels at Halter and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and location.

Join our team

Halter is committed to promoting a diverse and inclusive workplace — a place where we can each be ourselves and do the best work of our lives. Research shows that while men apply to jobs when they meet an average of 60% of the requirements, women and under-represented groups of candidates tend to only apply when they meet every requirement. If you think you have what it takes but don’t necessarily tick every requirement on this job description, please still get in touch and apply to Halter. We’d love to chat to see if you’ll be an epic fit!

If this opportunity sounds like you, please apply below by sending through your cover letter explaining why you’re excited about this role and working at Halter, along with your CV, and we’ll be in touch!

Please also feel free to check out the careers page for more information on working at Halter and don’t forget to follow us on LinkedIn & Instagram.

Why our team loves working at Halter:

  • Work that genuinely matters. Every now and again a company comes along that transforms an entire industry and leaves the world in a better place. Our team gets to be part of something truly meaningful, helping farmers improve their livelihoods, spend more time with their families, and build more sustainable operations.

  • Spectacular people solving hard problems. Our culture is designed for talented people to do work that changes lives. The team is filled with diverse, kind, and driven people who push each other to do their best work. You’ll be thrown into the deep end, tackling complex challenges and building something tangible that solves real problems.

  • You’ll grow here. Autonomy, mastery, and learning define how we work. You’ll have the freedom to work on interesting problems, master new skills, and continuously develop yourself, both through your role and our personal growth fund.

  • This isn’t easy, and we love that it’s hard. Working at Halter will be the most rewarding and the most challenging work of your life. We move fast, take bold bets, and work hard to reshape an entire industry. As one team member put it: “Joining Halter is a bit like strapping yourself to a rocket ship, but it’s an epic journey to be a part of!”

Apply now >

This job listing has been manually reviewed by the Jobicy Trust & Safety Team for compliance with our posting guidelines, including verification of the company's legitimacy, accuracy of job details, clarity of remote work policy, and absence of misleading or fraudulent content.

Role DNA

A quick view of the complexity, pace, ownership and collaboration implied by the job description.

Job Complexity

5/5
EasyHard

Pace & Pressure

5/5
RelaxedFast-paced

Autonomy Level

5/5
GuidedFull ownership

Communication Load

5/5
IndependentCollaborative
AI insightThis is a high-stakes regional leadership position with responsibility for a large sales organization, ambitious growth goals, and complex customer relationships. It requires strategic judgment, hands-on coaching, strong operational rigor, and the ability to perform under significant commercial pressure.

Salary analysis

Estimated compensation compared with the broader US market for similar roles.

Estimated job median (per year)Above market
$313,000
US market range (per year)$180k–$250k
AI insightThe employer discloses annual on-target earnings (OTE) of USD 300,000–326,000, including both annual base salary and target sales commissions. Because the base-salary component is not separately disclosed, the estimated base-pay midpoint is USD 210,000 per year. Estimated US market base salary for a regional head of sales in a high-growth technology company is USD 180,000–250,000 per year; variable compensation may materially increase total earnings.

Core skills

Skills and capabilities most closely associated with this opportunity.

Sample interview questions
How would you build a regional sales strategy for Halter's Western US market?

I would begin by segmenting the market by ranch size, operational complexity, adoption readiness, and geographic density. I would define ideal customer profiles, prioritize high-potential territories, establish coverage and headcount requirements, and create a measurable plan for pipeline creation, conversion, retention, and expansion.

How do you improve pipeline hygiene and forecast accuracy across a sales team?

I establish clear stage definitions, required exit criteria, CRM standards, and a regular operating cadence for pipeline reviews. I inspect deal quality rather than simply accepting rep forecasts, use conversion and aging data to identify risk, and coach managers and representatives on corrective actions.

Describe your approach to coaching a team through complex, long-cycle sales opportunities.

I coach around customer outcomes, stakeholder mapping, value articulation, mutual action plans, and deal strategy. I use call reviews, account reviews, and role-play to improve specific behaviors, while giving reps ownership of their execution and holding them accountable for agreed next steps.

How would you balance new customer acquisition with account retention and expansion?

I would set shared lifecycle metrics across sales, account management, support, and launch teams so growth does not come at the expense of customer outcomes. Regular customer health reviews, clear handoffs, and joint account plans help identify expansion opportunities while proactively reducing churn risks.

What would you do in your first 90 days to establish credibility as Head of Sales, West?

I would spend substantial time with customers, field teams, and cross-functional partners to understand the market and current operating reality. I would assess talent, pipeline quality, territory coverage, sales process performance, and customer health, then align the team around a focused regional plan with clear priorities, metrics, and coaching rhythms.

This analysis is generated from the job description. Salary estimates, role characteristics and sample answers are guidance, not employer-provided facts.
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