Role overview
The Search Marketing Specialist is tasked with developing and executing search engine marketing strategies to enhance online visibility and drive web traffic. This role involves optimizing websites for search engines using SEO techniques, managing PPC campaigns, and conducting keyword research to identify opportunities for increased online presence. The specialist analyzes performance metrics to measure the success of campaigns and adjust tactics as necessary. Additionally, they stay updated on industry trends and changes in search engine algorithms to ensure compliance and best practices. Creative problem-solving and critical thinking skills are essential for troubleshooting issues and improving campaign performance. Strong communication skills are also key for collaborating with content creators and graphic designers to develop cohesive marketing campaigns.
Annual Salary β 2025
Junior Level
$10,380 - $13,840
Experience: 0-2 years
Middle Level
$13,840 - $20,760
Experience: 3-5 years
Senior Level
$20,760 - $31,140
Experience: 6+ years
Estimated Take-Home Pay
Expected monthly income after standard tax deductions (approx. 22%)
$1,125
Hourly Rate
$7.07 - $9.56 per hour
Based on 40-hour work week, rates may vary by region and company
Healthcare
Comprehensive medical, dental and vision insurance coverage for you and your family
Approx. $1,211 per year
Annual Bonus Range
Typical performance-based annual bonus range
$1,730 - $2,595
Equity Bonus
Company equity compensation based on local market standards and company policy
Up to $1,730
Total Housing Budget
Recommended monthly spending on rent/mortgage and utilities
Up to $300
Retirement Savings Target
Recommended monthly retirement account contribution
$200
Recommended Emergency Fund
Financial safety net for unexpected expenses and life events
$4,325 - 8,650
Monthly Savings Targets
Recommended amount to set aside each month for your financial security and future goals
Approx. $400
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Education Requirements
Bachelor's in Marketing/Communications
Professional Certifications
Training & Development
- Access to advanced technical training resources
- Comprehensive onboarding program with mentorship opportunities
- Cross-functional training opportunities
Required Skills
Core Skills
Trending Skills
Emerging Skills
Specifics
Work Environment
Tools
Collaboration
Time Zones
Benefits
Common Benefits
Additional Benefits
Market Trends
Demand
Stable
Growth Rate
12% annual growth
Remote Work
Availability: Growing
Trend: Growing adoption of hybrid work models allowing flexibility between office and remote work, with 2-3 days of remote work becoming standard
Job Platforms
Key Industries
Similar Positions
Other positions similar to Search Marketing Specialist:
Cross-Country Pay Scale
Explore Search Marketing Specialist salaries worldwide. Below you'll find a comparison of average annual compensation in different countries relative to the base rate in Armenia ($17,300).
Peru
Bulgaria
Kazakhstan
Greenland
Japan
Uzbekistan
Ukraine
Vietnam
Spain
QatarFrequently Asked Questions
What is the average Search Marketing Specialist salary in Armenia?
The average salary for a Search Marketing Specialist in Armenia is $17,300 per year. Entry-level positions (Junior Level) start at $10,380 - $13,840, while experienced professionals (Senior Level) can earn up to $20,760 - $31,140.
What skills are required for a Search Marketing Specialist role?
Core skills include Search Engine Optimization, PPC Advertising, Analytical Thinking. Trending skills are Voice Search Optimization, Mobile SEO, while emerging skills focus on AI in Search Marketing, Predictive Analytics for Marketing.
What is the job market outlook for Search Marketing Specialists?
The job market shows high demand with 15% annual growth. Remote work opportunities are increasing, with high availability across various job platforms. Key industries include Gaming Industry, EdTech, IoT, Artificial Intelligence, Cloud Computing, Technology, Automotive Tech, Blockchain.
What benefits are typically offered to Search Marketing Specialists in Armenia?
Common benefits include Health Insurance, Paid Time Off, Remote Work Options, Professional Development. Additional benefits may include Stock Options, Performance Bonuses, Health and Wellness Programs, Home Office Setup.
What roles are similar to Search Marketing Specialist?
Similar positions to Search Marketing Specialist include SEM Specialist, SEO/PPC Specialist, Digital Marketing Specialist, Online Marketing Specialist. These roles share many of the same responsibilities and required skills, though their focus areas may vary slightly by organization.
What is the hourly rate for Search Marketing Specialists in Armenia?
Based on a standard 40-hour work week, Search Marketing Specialists in Armenia typically earn between $7.07 and $9.56 per hour per hour. Rates may vary depending on location, experience level, and specific employer.
What are the core and trending skills for Search Marketing Specialists?
Core skills essential for Search Marketing Specialists include Search Engine Optimization, PPC Advertising, Analytical Thinking. The most in-demand trending skills currently are Voice Search Optimization, Mobile SEO. Professionals looking to stay competitive should also keep an eye on emerging skills like AI in Search Marketing, Predictive Analytics for Marketing.
About Salary Data
Our salary data is compiled from trusted sources including:
- U.S. Bureau of Labor Statistics - Official employment statistics
- Eurostat - European Union labor market data
- ILOSTAT - The leading source of labour statistics
- Glassdoor - Company salary reports
- Levels.fyi - Tech industry compensation data
- Indeed - Job market analysis
Additional market insights from:
Note: Salary ranges are approximate and may vary based on location, experience, skills, and other factors. Data is regularly updated to reflect current market conditions. For reference only.
