Hakobyan Luiza
Hakobyan Luiza

Project | Product | HR Managerger

Actively looking · Member since 24 Jan 2026
Message
Location
Armenia
Desired salary
Unspecified
Work preference
Full Time
Experience level
Not set

About

Professional summary

I am a dedicated Project and Product Manager with extensive experience in translating complex business goals into clear, data-driven roadmaps. I excel at empowering teams by connecting every line of code to real user value, ensuring that products are both intuitive and successful. My approach balances tight deadlines with a people-first culture, fostering collaboration and high performance.

Currently, I lead a large-scale migration project at Sberbank, orchestrating workflows across technical teams, executive leadership, and end users to ensure a seamless transition of critical infrastructure with zero downtime. I specialize in strategic prioritization, risk and timeline control, crisis management, and effective communication between technical execution and business expectations.

Previously, I built and led cross-functional teams at Joy Dev, managing product strategy, agile delivery, and stakeholder engagement. I have successfully driven multiple projects including app redesigns, fintech integrations, AI-powered diagnostics, e-commerce platforms, and HR tech solutions, delivering measurable improvements in user retention, conversion rates, and operational efficiency.

In addition to product management, I have experience in HR, focusing on IT talent acquisition, onboarding, employee engagement, conflict resolution, and HR analytics. I have implemented structured onboarding systems and mentorship programs that significantly improved retention and cultural health within the organization.

My educational background includes a Master’s degree in Business, Management, Marketing, and Related Support Services from Peter the Great St. Petersburg Polytechnic University. I am passionate about leveraging agile methodologies and strategic planning to drive innovation and deliver impactful results.

Skills

16 capabilities

Experience

Career history

Product and Project Manager Script-master/ outstaff Sberbank

Leading the large-scale migration of tens of thousands of internal systems to a new software stack for Sberbank (100,000+ employees). Managing workflows for developers, analysts, and data specialists. Reporting to Sberbank Directors and Department Heads. Ensuring zero downtime during migration. Strategic prioritization, risk and timeline control, crisis management, and communication between technical and business teams.

Product and Project Manager Joy Dev

Built and led cross-functional teams of 4–20 members including iOS/Android/Web Developers, UX/UI Designers, QA, and Analysts. Managed product strategy, backlog, agile delivery, data-driven decision making, stakeholder management, risk and resource management. Delivered multiple successful projects including courier operations app, transportation services platform, fintech integration, AI-powered diagnostics, e-commerce platform, gifting platform, cake builder, social communication platform, and HR tech platform.

HR Joy Dev

IT Talent Acquisition & Optimization: Built and automated hiring funnel reducing hiring cycle by 30%. Designed onboarding system and mentorship program. Monitored employee engagement via eNPS and surveys. Mediated conflicts. Tracked KPIs including Time-to-Hire, Cost-per-Hire, and Attrition rates. Achieved high-speed recruitment, retention growth, cultural impact, and process excellence.

Education

Learning history

Peter the Great St.Petersburg Polytechnic University

Master's degree in Business, Management, Marketing, and Related Support Services

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