Product Marketing Manager / Growth Product Manager

I am a Product Marketing and Growth leader with a proven track record of scaling digital products by combining product-led growth with go-to-market strategies. My experience spans consumer tech and B2B SaaS environments, where I blend analytical rigor with strategic storytelling to drive user acquisition, retention, and revenue growth. I excel at translating product capabilities into compelling market narratives, using customer insights to inform product strategy.

Throughout my career, I have developed go-to-market strategies that secured institutional partnerships and funding interest. I specialize in retention optimization through cohort-based product interventions and conversion optimization via multivariate testing. My work has driven substantial B2B revenue growth by creating value-based pricing narratives.

I have led cross-functional teams using Agile methodologies, aligning product roadmaps with marketing calendars to deliver impactful results. My professional approach integrates product marketing with data-driven decision-making and strategic storytelling, enabling me to communicate complex product and market dynamics clearly.

I thrive in startup and scale-up environments, building products from the ground up and scaling them efficiently under resource constraints. I prioritize impact, align teams around shared goals, and validate product-market fit through metrics and customer feedback. I am passionate about leveraging data and customer insights to create resonant value propositions and drive sustainable growth.