Senior Account Manager / Project Manager & Marketing Specialist

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2021 – Present Project Manager / Senior Account Manager @ Attack Marketing

Manage national and regional CPG demo programs across chain and independent retailers for a diverse portfolio of clients. Lead client communications, build strong relationships, and develop strategies aligned with client goals and KPIs. Oversee recruitment, staffing, and training of internal teams, coaching staff to enhance productivity. Leverage sales data and performance metrics to optimize scheduling. Coordinate logistics for experiential campaigns and generate weekly field activity reports with actionable insights.

2015 – 2023 Market Manager @ SoHo Experiential

Managed high-profile liquor promotions for major clients including Remy Cointreau, Stoli, and Kraken Rum. Oversaw recruitment, hiring, and scheduling of spokesmodels and brand ambassadors. Conducted audits of field staff to ensure compliance with company standards and legal regulations. Led large-scale sponsorship activations for major events such as NBA All-Star and Summer Jam.

2020 – 2021 Regional Manager @ A Plus Staffing

Built strong relationships with Drive-In Theater owners and operators to enhance client engagement. Influenced account participation in pre-recorded concert events. Prepared and managed local event managers to lead teams and deliver seamless event experiences.

2016 – 2020 Field Market Manager @ The Marketing Arm (via A Plus Staffing & Event Pro Strategies)

Designed and implemented event-specific interactive elements for local activations. Activated high-profile sponsorship events including NBA and NFL games. Managed inventory and company assets across multiple locations. Oversaw and optimized budgets across several markets.

2006 – 2018 Co-Founder / Owner @ The Ohio Hip Hop Awards & Music Conference

Secured premier venues for events and organized an annual multi-city statewide tour. Developed and managed event budgets. Led marketing and promotional campaigns leveraging data analytics.

2013 – 2018 Owner & President @ Pandemik Music, Marketing & Management LLC

Directed marketing strategies including field, event, and viral campaigns. Planned and managed events and tours. Led staffing and talent bookings. Produced music and commercial content.

1998 – 2016 Market Manager @ ESP Enterprises

Led guerrilla, experiential, and street team marketing campaigns for various clients. Designed and executed impactful events. Managed campaigns for high-profile brands ensuring client satisfaction.

2011 – 2013 Sales Representative / Territory Manager @ Lorillard Tobacco Company

Negotiated merchandising space and promotional opportunities with retailers. Managed company vehicle operations and expense accounting.

2003 – 2008 Market Manager @ Media Star Promotions

Executed dynamic events for R.J. Reynolds including creation, promotion, setup, teardown, and product sampling. Managed inventory and distribution of promotional products. Built relationships with nightclub owners, managers, and local retailers.