I am a senior product marketing professional focused on enterprise SaaS, AI solutions, and go-to-market strategy. I specialize in translating complex technology into clear customer value propositions that support adoption, pipeline growth, and revenue.
I have led product positioning, messaging, and sales enablement across cross-functional teams, working closely with Product, Sales, Customer Success, and Data organizations. My work has included launch planning, customer-facing assets, and executive communications.
At Radancy, I owned go-to-market strategy for enterprise SaaS and AI-powered solutions and contributed to revenue growth through product launches and strategic positioning. I also developed messaging for AI, automation, and analytics capabilities.
Previously, I worked in e-commerce and category management at CVS Health, where I drove growth through assortment optimization and digital initiatives. Earlier at Staples, I managed commercialization, pricing, and promotional strategy for large product portfolios and delivered measurable sales and margin impact.
I bring a strong blend of strategic thinking, market insight, and execution. My background includes product launches, value proposition development, customer research, and competitive intelligence.
I hold an MBA from Framingham State University and a Bachelor of Science in Journalism from Suffolk University. I am based in Ashland, Massachusetts, and I am interested in roles that combine product marketing, enterprise technology, and growth strategy.
Owned go-to-market strategy for enterprise SaaS and AI-powered solutions; contributed to 7% year-over-year revenue growth through product launches and strategic positioning; developed product messaging and value propositions for AI, automation, and analytics capabilities; led cross-functional launches with Product, Sales, Customer Success, and Data teams; created sales enablement content, launch playbooks, and customer-facing assets; delivered market, customer, and competitive insights to influence product strategy.
Drove incremental e-commerce growth through data-driven category strategy and assortment optimization; delivered more than $300K in incremental revenue through new product launches and digital initiatives; partnered across merchandising, marketing, and supply chain to execute growth programs.
Led commercialization of the Tru Red Notetaking portfolio, generating $930K in sales and $655K in margin; managed pricing, assortment, and promotional strategy for a $320M product portfolio; drove $1.5M in incremental B2B sales across assigned categories; delivered $500K in category profit improvement through cross-functional initiatives.
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