Media Executive

Rate, USD
Not specified
Work schedule
Full Time,
Language skills
Available for Hire
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About me

Qualified hardworking individual currently employed in the media business. Experience in agency life as well as with small businesses, in both leadership and collaborative rolls. Fast learner, focused in both collaborative and individual work, great time management, thrives in a challenge. Proficient on a variety of platforms.


Sept 2017-April 2021 Honours BA in Communication Studies with a Concentration in Digital Media Studies @ Wilfrid Laurier University

Dean’s List 2017-2021
Clubs: Her Campus (Women’s Club), Communications Student Association, Women in Leadership


April 2021-Present Media Executive @ EssenceMediaCom

-Support in creating tactical strategy for all new business plans
-Management of onboarding new team members and training them on all the nuanced processes within the business
-Manage communication with vendors when utilizing outsourced services and platforms
– Building relationships with client contacts and client partner agencies
-Tactical and financial planning for all Ontario Lottery campaigns
-Management of various products & lines of business under OLG umbrella, pivoting messaging and focus depending on the product
-Trafficking all social & digital campaigns, ensuring campaigns launch on time and seamlessly
-Presentation of media recommendations to client on a regular basis as well as campaign wrap reports
– Regular correspondence between clients, leading communication threads
– Managing campaigns from start to finish throughout its execution and troubleshooting any issues that may arise

Feb 2019-April 2021 Athletics and Recreation Department Dance Coordinator @ Wilfrid Laurier University

– Management of entire WLU Recreational Dance Program, including 26 instructors and over 500 participants
– Conduct periodic review of staff members and make determination on their suitability for the role
– Collaboration between other departments under the Athletics and Recreation Department
– Management of day-to-day concerns and needs of the program and its participants
– Management of registration process, waitlists, class sizes and scheduling
– Organize and put together the Dance Showcase each semester
– Daily communications and management of instructor team
– Input on content creation for promotional purposes
– Creation of schedule for promotional content
– Organization and creation of workshop events
– Collaboration with outside supervisors to ensure the efficient running of the program
– Collaboration with outside supervisors to ensure the participants have a positive experience
– Approval of music, costuming and lighting for each dance
– Applying discount codes, refunds, and account charges for participants
– Acceptance and tracking of payments by participants
– Management of expenses for decorations, promotional content, and instructor uniforms
– Ensure correct and accurate payroll submissions by instructors on the team

Sept 2019 - Aug 2020 Campus Director of Field Marketing Operations @ BUMBLE

– Day-to-Day management of other team members
– Spreading mission statement through field marketing tactics including, flyering and
– Connecting and collaborating with school organizations and local businesses to host
– Building relationships with local businesses and campus organizations
– Hosting and organizing of events sponsored by Bumble including, brunch tabs, bar tabs,
workout classes, coffee shop collaborations etc.
– Management and organization of monthly funds allotted by Regional Manager
– Accounting of expenses related to events, flyering, decorations, local business
collaborations etc.

June 2020 - Sept 2020 Web Designer @ KingShore Windows & Doors

– Managing, designing and running the company website
– Management of all social media accounts, engagement of clients and followers
(Instagram, Facebook, Personal Blog)
– Creation & management of uniform brand image
– Creation and implementation of promotional content and advertisements
– Frequent correspondence with company owners on their needs
– Management of video content creation
– Management of static content creation
– Management of content strategy

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