Bilingual Senior Communications Specialist

Remote from: 🇺🇸 USA
Job function: Marketing & Sales
Job type: Full Time,
Job posted: 21 Apr 2024
Apply before: 21 May 2024
Industry: Internet

Improving people's lives through human-centered strategies and transformative technologies

Internet
2001

Bixal has an exciting opportunity to join our team as a Bilingual Senior Communications Specialist and help accelerate digital transformation for federal and international clients. You will be part of a cross-functional team applying human-centered innovation and effective communication strategies to improve engagement. In this role you will manage human-centered outreach and marketing activities and conduct stakeholder engagement across government, state and local entities, and non-partisan groups to ensure that benefits related digital content for all USAGov outreach channels is accurate and features relevant information to the Spanish-speaking/Hispanic community. You will develop overarching engagement strategies and develop a range of supporting materials including website content, social media posts, editorial calendars and more. You will work with a team to make continuous improvements to efforts to drive engagement and growth across communications platforms.

This role can work remotely from anywhere in the USA. You must be legally authorized to work in the US.  Bixal does not provide visa sponsorship.

Responsibilities

Create and manage outreach strategies in collaboration with a broader outreach team
Conduct stakeholder engagement efforts to understand diverse user needs
Distill data and learnings from stakeholder engagement to be used for strategic decisions and practical implementation
Conduct outreach campaigns targeting the public, agency partners, media and internal stakeholders
Develop content (includes creation, editing and publishing relevant content based on stated objectives) to support outreach strategies tailored to identified audiences
Leverage analytics tools and platforms to measure the effectiveness of campaigns and use the metrics to recommend improvements
Develop and execute social media strategies as part of overall outreach efforts

Qualifications

Must have 5+ years of experience in strategic communications or similar field
Must be fully bilingual in Spanish and English with native proficiency in both languages in speaking, reading and writing.
Demonstrated understanding of the make-up and needs of Spanish-speakers/Hispanics in the United States, including common cultural values and information consumption patterns.
Excellent stakeholder communication skills – ability to communicate effectively with a wide range of audiences
Excellent organizational skills – ability to manage multiple content calendars
Strong writing and editing skills
Knowledge of best practices for social media engagement
Demonstrated experience with digital content creation writing principles and organization for readability and assistive technology
Experience in public relations, media and marketing
Experience with gathering and distilling SEO data
Creative-thinker and problem-solver interested in participating in brainstorming sessions and improving best practices.
Bachelor’s degree in marketing or communications or similar field