Job Requisition ID #
25WD92183
Position Overview
We are seeking a Demand Generation Campaign Manager to drive integrated campaigns across EMEA for our Water Infrastructure business. This role will plan, execute, and optimize multi-channel demand generation programs—spanning paid digital, events, webinars, and industry publications—designed to deliver high-quality leads and accelerate pipeline growth.
The ideal candidate is data-driven, fluent in digital marketing tools, and highly collaborative with sales, industry, and global campaign teams.
Responsibilities
Campaign Planning & Execution
Own the development and execution of end-to-end demand generation campaigns for Autodesk Water in priority EMEA markets
Partner with global campaign and industry marketing to localize messaging and adapt content for regional audiences
Manage multi-channel tactics including paid social, email, search/display, content syndication, and third-party publications
Develop campaign calendars aligned to regional priorities and pipeline targets
Paid & Digital Media
Plan and optimize paid social campaigns (LinkedIn, X, Meta, etc.) targeting utilities, consultants, and public sector stakeholders
Work with 6sense and programmatic platforms to activate intent-based targeting across priority accounts
Monitor UTMs, lead flow, and funnel metrics to ensure accurate attribution into Salesforce and Power BI dashboards
Events & Webinars
Drive in-person forums, roundtables, and roadshows in key EMEA geographies, partnering with industry and field marketing
Manage digital events and webinars—from content planning and speaker prep to execution, promotion, and post-event nurture
Track event ROI, leads generated, and pipeline contribution
Industry & Partner Marketing
Manage Autodesk’s presence in industry publications, associations, and partner channels across water and AECO sectors
Negotiate placements, oversee creative asset development, and measure engagement
Collaborate with sales and partners on joint marketing activities and account-specific plays
Reporting & Optimization
Track, measure, and report campaign performance against KPIs: MQLs, pipeline, ACV contribution
Use Salesforce, Marketo, Power BI, and campaign dashboards to analyze impact and optimize tactics
Continuously test, refine, and scale what works—across channels, audiences, and geographies
Minimum Qualifications
5+ years B2B demand generation experience, preferably in SaaS, water infrastructure, or engineering sectors
Proven success managing paid media, events, webinars, and content syndication as part of integrated campaigns
Hands-on expertise with Marketo, Salesforce, 6sense, LinkedIn Campaign Manager, and analytics/reporting tools
Strong project management skills—capable of running multiple campaigns simultaneously across geos
Analytical mindset with experience tracking performance and optimizing campaigns for pipeline impact
Exceptional collaboration and communication skills; able to partner with sales, product marketing, field teams, and global campaigns
Comfort with fast-paced, matrixed environments and the ability to influence without direct authority
Fluency in English required; additional European language(s) highly desirable
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Learn More
About Autodesk
Welcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.
We take great pride in our culture here at Autodesk – it’s at the core of everything we do. Our culture guides the way we work and treat each other, informs how we connect with customers and partners, and defines how we show up in the world.
When you’re an Autodesker, you can do meaningful work that helps build a better world designed and made for all. Ready to shape the world and your future? Join us!
Salary transparency
Salary is one part of Autodesk’s competitive compensation package. Offers are based on the candidate’s experience and geographic location. In addition to base salaries, our compensation package may include annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.
Diversity & Belonging
We take pride in cultivating a culture of belonging where everyone can thrive. Learn more here: https://www.autodesk.com/company/diversity-and-belonging
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