I am writing to express my strong interest in the Senior Data Analytics Engineer position at Truelogic. With over 5 years of experience in marketing analytics and a deep expertise in GA4, BigQuery, and Looker Studio, I am confident in my ability to build the scalable reporting infrastructure your client needs.
In my previous role, I led the implementation of GA4 event tracking for a multi-brand platform, designing custom taxonomies and automating dashboards that reduced reporting time by 40%. I have extensive experience integrating data from CMS, marketing platforms, and POS systems into BigQuery to create unified consumer journey models.
I am particularly excited about the opportunity to work on a mobile-first hospitality platform and contribute to data-driven insights that enhance brand engagement. My technical skills in SQL and data modeling, combined with my ability to translate complex analytics into business strategy, align perfectly with this role.
Thank you for considering my application. I look forward to the possibility of discussing how I can add value to your team and help drive digital transformation for your clients.








