SEO Analyst (Fully Remote)

Remote from: USA
Annual salary: Undisclosed
Salary information is not provided for this position. Check our Salary Directory to estimate the average compensation for similar roles.
Department: SEO
Employment type: Full Time,
Job posted: 14 Jun 2026
Apply before: 14 Jul 2026
Experience level: Midweight
Views / Applies: 103 / 9

Disrupting the affordable housing industry by creating a safe, attractive, and respectable co-living environment.

Real Estate
2017

AI Summary

PadSplit is hiring a fully remote SEO Analyst to own and scale organic search strategy across traditional and AI-powered search engines. The role involves technical SEO, answer engine optimization, content strategy, and data-driven storytelling to establish PadSplit as a trusted housing resource. Ideal candidates have expertise in AEO/GEO, technical auditing, AI workflow automation, and analytics. This position offers end-to-end accountability in a fast-growing, mission-driven company.

Role DNA

Job Complexity

Easy Hard

Pace & Pressure

Relaxed Fast-paced

Autonomy Level

Guided Full Ownership

Communication Load

Independent Highly Collaborative

AI Insight The role requires a mix of technical SEO, AI optimization, and content strategy skills, but the core competencies are manageable for an experienced SEO professional. The need to adapt to emerging AI search is challenging but not extremely difficult.

Salary Analysis

AI Insight The offered salary was not specified, but based on market data for a Senior SEO Analyst role in the US, the estimated median is $80,000. This is competitive for a fully remote position with significant ownership and growth potential.

Key Skills

SEO AEO Technical SEO Content Strategy AI Tools Structured Data Analytics Project Management Communication Data Analysis

Cover Letter Sample

Dear Hiring Manager,

I am excited to apply for the SEO Analyst position at PadSplit. With extensive experience in technical SEO, content strategy, and AI-powered search optimization, I am confident I can drive meaningful organic growth for your platform. My background includes implementing structured data, improving crawl efficiency, and increasing visibility across AI search experiences like ChatGPT and Google AI Overviews.

I am particularly drawn to PadSplit's mission of making affordable housing accessible. I have a proven track record of developing data-driven content strategies that capture underserved search demand and build authority. Additionally, I am proficient in leveraging LLMs and AI tools to automate workflows and scale impact, aligning perfectly with your need for a modern SEO practitioner.

I thrive in end-to-end accountability and am eager to become your internal expert on search and answer engine optimization. Thank you for considering my application. I look forward to the opportunity to contribute to PadSplit's success.

Sincerely,
[Your Name]

Possible Interview Questions

Can you describe your experience with Answer Engine Optimization (AEO) and how it differs from traditional SEO?

AEO focuses on optimizing content to be cited by AI-generated search results, such as ChatGPT or Google AI Overviews. I have worked on structuring data with schema markup, developing entity-based content, and ensuring our site is a trusted source. The key difference is that AEO targets direct answers rather than just rankings.

How do you approach technical SEO auditing? Please walk us through your process.

I start with crawl analysis using Screaming Frog to identify issues like broken links, duplicate content, and indexation problems. Then I check Core Web Vitals, site architecture, and structured data. I prioritize issues based on impact and collaborate with developers to fix them. I also monitor using Google Search Console and Ahrefs.

Describe a time you used AI tools to automate an SEO workflow.

I used an LLM to generate content briefs for keyword clusters, which saved 10 hours per week. I also automated meta title and description creation for hundreds of pages using a script that pulled data from our database. This improved efficiency without sacrificing quality.

How would you measure the success of an SEO initiative for PadSplit?

I would track organic traffic, keyword rankings, conversion rates, and AI citation share. For content, I'd monitor engagement and lead generation. I also use GA4 to analyze user behavior. Regular reporting with actionable insights ensures continuous improvement.

This role requires end-to-end ownership. Can you give an example of a project you owned from strategy to execution?

At my previous company, I led a site migration project from planning to post-launch. I did a technical audit, mapped redirects, coordinated with developers, and monitored rankings and traffic. I also created content to recapture lost traffic. The project resulted in a 20% traffic increase within three months.

The Role We Need

PadSplit is hiring an SEO Analyst to own and scale our organic search strategy across both traditional search engines and emerging AI-powered answer engines. As more people discover housing solutions through ChatGPT, Google AI Overviews, Perplexity, and other AI tools, we need someone who can ensure PadSplit is the trusted source these platforms cite. This role will inherit an active SEO program, execute quickly, and ultimately become the internal authority on search and answer engine optimization.

The Person We Are Looking For

We’re looking for a modern SEO practitioner who understands that search is evolving beyond Google rankings and has already adapted their approach to AI-generated search experiences. You’re equally comfortable auditing structured data, building content strategies, and leveraging LLMs to automate workflows and scale impact. Most importantly, you’re an owner who thrives in end-to-end accountability and wants to become the go-to SEO expert within a fast-growing, mission-driven company.

Here’s What You’ll Be Doing Day-to-Day

SEO Roadmap Ownership — Execute and evolve our existing SEO roadmap, implementing technical recommendations, metadata updates, content initiatives, and optimization opportunities while partnering with our external SEO consultant.

Answer Engine Optimization — Improve PadSplit’s visibility and citation share across ChatGPT, Perplexity, Google AI Overviews, Bing AI, and other AI-powered search experiences.

Content Strategy Development — Identify and create high-intent content opportunities that capture underserved search demand and strengthen PadSplit’s authority within affordable housing.

Data-Driven Storytelling — Structure, optimize, and publish proprietary PadSplit data and research to establish the company as the authoritative source for housing and financial mobility insights.

Technical SEO Management — Monitor crawl health, site architecture, Core Web Vitals, indexation, and structured data implementation while proactively identifying and resolving issues.

Market Page Optimization — Improve performance of city-level and market-specific landing pages while building SEO foundations for new market launches.

Authority Building — Partner with PR, content, and external partners to grow high-quality backlinks, brand mentions, and third-party distribution of PadSplit research.

Performance Reporting — Own SEO reporting and analytics, measuring organic traffic, rankings, conversions, and AI citation visibility while delivering actionable insights to stakeholders.

Here’s What You’ll Need to Be Successful

AEO/GEO Expertise — Proven experience optimizing content and websites for AI-generated search experiences through structured data, entity development, and citation-focused content strategies.

Technical SEO Skills — Strong understanding of schema markup, crawl analysis, site architecture, Core Web Vitals, indexing, and technical auditing tools such as Screaming Frog or Sitebulb.

AI Workflow Experience — Demonstrated ability to use LLMs and AI tools to automate research, scale content production, streamline analysis, and improve operational efficiency.

Content Strategy Knowledge — Expertise in mapping content to search intent, developing content briefs, evaluating quality, and connecting SEO efforts to business outcomes.

Analytics Proficiency — Experience using Google Search Console, GA4, Ahrefs, Semrush, Moz, or similar platforms to measure performance and identify growth opportunities.

Project Management Ability — Strong organizational skills with the ability to manage multiple SEO initiatives simultaneously across technical, content, and authority-building workstreams.

Communication Excellence — Exceptional written and verbal English communication skills with the ability to create clear documentation, briefs, recommendations, and stakeholder updates.

Data Analysis Mindset — Ability to interpret performance data, identify trends, and translate insights into actionable strategies; SQL experience and familiarity with BI tools such as Looker Studio are a plus.

Interview Process:

Your application will be reviewed for possible next steps by the Hiring Manager.
If you meet eligibility requirements, the next step would be a phone screen with a member of the PeopleOps team for about thirty (30) minutes.
If warranted, the next steps would be a video interview with our VP of Member Success for forty-five (45) minutes.
If warranted, the net step would be a video panel interview with key stakeholders at PadSplit for one (1) hour. The panel interview will require a candidate to work on a content assessment where you will showcase your relative skills to the panel for discussion.
If warranted, then we move to offer!

Please note: Although the job posting says it’s in Atlanta, Georgia, this is a fully remote position. This is a result of our Applicant Tracking System requiring a location to post the role on LinkedIn.

Notice to Applicants:

PadSplit participates in E-Verify. All new employees are required to complete an I-9 form and be authorized to work in the United States. Employment is contingent upon successful completion of the E-Verify process.

PadSplit is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Apply now >