About this role.
Demandbase is seeking an Enterprise Growth Account Director to expand strategic Financial Services accounts through cross-sell, upsell, and whitespace identification. The role requires ownership of complex, longer-cycle SaaS sales motions involving executive stakeholders, procurement, technical teams, and multi-threaded buying committees. The successful candidate will build account strategies, generate pipeline proactively, forecast accurately, and partner closely with Solutions Consulting, Customer Success, Product, and Marketing. Strong Financial Services domain experience and comfort discussing customer data, APIs, integrations, and AI-enabled GTM initiatives are core requirements. This is a high-ownership enterprise account-growth role focused on measurable customer and commercial outcomes.
Role DNA
A quick view of the complexity, pace, ownership and collaboration implied by the job description.
Job Complexity
5/5Pace & Pressure
4/5Autonomy Level
5/5Communication Load
5/5Salary analysis
Estimated compensation compared with the broader US market for similar roles.
Core skills
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Cover letter sample
Dear Hiring Team,
I am excited to apply for the Enterprise Growth Account Director – Financial Services role at Demandbase. My enterprise SaaS sales experience includes developing executive relationships, navigating complex buying committees, and creating expansion strategies that uncover meaningful whitespace within strategic accounts.
I bring a consultative approach to Financial Services customers and am comfortable connecting business priorities with technical topics such as customer data, integrations, APIs, and AI-enabled go-to-market initiatives. I would welcome the opportunity to partner cross-functionally with Demandbase teams to deliver measurable outcomes and durable customer growth.
Thank you for your consideration. I look forward to discussing how my strategic account leadership and commercial execution can contribute to Demandbase.
Sample interview questions
I begin by mapping the account's business units, priorities, existing technology, stakeholders, and current product adoption. I then use customer outcomes, market research, and internal usage data to form hypotheses, validate them with executive and operational contacts, and build a mutual action plan tied to measurable business value.
I establish a clear view of the institution's strategic initiatives, regulatory considerations, data environment, and decision process. I multi-thread early across business, technology, procurement, security, and executive stakeholders, tailoring the value narrative for each group while maintaining a unified account strategy.
I qualify opportunities rigorously around customer pain, business value, stakeholders, decision criteria, process, timeline, and commercial path. I update close plans based on verified customer actions rather than optimism, document risks clearly, and inspect next steps frequently with internal partners.
I would first clarify the desired business outcome and the specific technical concerns, then bring in the appropriate technical partners early. I would position integrations and APIs in practical terms, align on security and implementation requirements, and create a phased plan that reduces risk while demonstrating value quickly.
I use AI-assisted research to synthesize public information, earnings commentary, market trends, and stakeholder priorities into an account brief. I validate that research through customer conversations, use it to develop relevant points of view, and refine outreach and opportunity plans around the customer's stated objectives.
Introduction to Demandbase:
Demandbase is the only pipeline AI platform that empowers GTM teams to automate growth at scale. With a unified view of data, insights, actions, and outcomes, B2B enterprises can seamlessly align and execute their account-based GTM strategies with confidence. Thousands of businesses trust Demandbase to maximize revenue, minimize waste, and consolidate their data and tech stacks – all in one platform.
As a company, we’re as committed to growing careers as we are to building world-class technology. We invest heavily in people, our culture, and the community around us. We have also continuously been recognized as One of The Best Places To Work in the San Francisco Bay Area by Fortune, and One of The 60 Best Companies To Sell For by Selling Power. Our offices are located in San Francisco, New York, Austin, Seattle, India, and the United Kingdom.
About the Role:
The Enterprise Growth Account Director – Financial Services is responsible for driving growth across a portfolio of Demandbase’s most strategic Financial Services customers. Working with some of the world’s largest banks, financial institutions, and investment firms, you’ll serve as a trusted advisor who helps customers solve complex business challenges while identifying new opportunities to expand our partnership. Success comes from combining strategic account leadership, executive influence, and commercial execution to deliver measurable customer and business outcomes.
This is an opportunity to operate on a bigger stage. You’ll partner with senior executives at globally recognized organizations, tackle increasingly complex business challenges, and continue developing the strategic, commercial, and executive skills that define the industry’s top performers.
Responsibilities
Drive growth across a portfolio of strategic Enterprise Financial Services customers through cross-sell, upsell, and expansion opportunities.
Develop and execute comprehensive account strategies that identify whitespace across business units, geographies, and product lines.
Build trusted relationships with executive business stakeholders while effectively engaging technical teams around data, integrations, APIs, and AI-enabled go-to-market initiatives.
Create and maintain a healthy pipeline by proactively identifying new opportunities within existing customer accounts rather than relying solely on inbound demand.
Lead complex enterprise sales cycles involving multiple stakeholders, internal partners, procurement teams, and executive decision makers.
Develop customer-specific points of view by leveraging market research, customer insights, and AI tools to deliver relevant business recommendations.
Partner closely with Solutions Consulting, Customer Success, Product, Marketing, and Executive Leadership to deliver exceptional customer outcomes.
Accurately forecast business while maintaining disciplined account planning, opportunity management, and pipeline generation habits.
Stay current on evolving trends across Financial Services, Account-Based Marketing, AI, customer data, and modern revenue technology.
Qualifications
3+ years operating in a complex enterprise sales motion, either in net-new logo acquisition or existing customer growth, with experience navigating large accounts, multi-threaded buying committees, and longer-cycle SaaS opportunities.
(Required) Proven experience selling into large Financial Services organizations:
banks
insurance companies
brokerages
capital markets firms
asset managers
or similar financial institutions
Demonstrated success navigating complex enterprise buying committees and building relationships with executive stakeholders across multiple business units.
Comfortable selling technical solutions and engaging customers in conversations around customer data, APIs, integrations, and enterprise technology ecosystems.
Proven ability to consistently generate pipeline through strategic account planning, proactive prospecting, and whitespace identification.
Experience leveraging AI tools to improve research, account planning, customer engagement, and overall sales productivity.
Thrives in a collaborative, high-performance environment with a high degree of ownership, accountability, and cross-functional partnership.
Naturally curious, strategic, and customer-focused, with a passion for solving complex business challenges and building long-term enterprise relationships.
Benefits
Our benefits include options for up to 100% paid Medical and Vision premiums for employees, a flexible PTO policy, paid holidays, and access to mental health and wellness resources. We also provide a 401(k) with pre-tax, after tax, and roth options, as well as short-term/long-term disability, life insurance, and other great benefits.
Our Commitment to Diversity, Equity, and Inclusion at Demandbase
At Demandbase, we believe in creating a workplace culture that values and celebrates diversity in all its forms. We recognize that everyone brings unique experiences, perspectives, and identities to the table, and we are committed to building a community where everyone feels valued, respected, and supported. Discrimination of any kind is not tolerated, and we strive to ensure that every individual has an equal opportunity to succeed and grow, regardless of their gender identity, sexual orientation, disability, race, ethnicity, background, marital status, genetic information, education level, veteran status, national origin, or any other protected status. We do not automatically disqualify applicants with criminal records and will consider each applicant on a case-by-case basis.
We recognize that not all candidates will have every skill or qualification listed in this job description. If you feel you have the level of experience to be successful in the role, we encourage you to apply!
We acknowledge that true diversity and inclusion requires ongoing effort, and we are committed to doing the work required to make our workplace a safe and equitable space for all. Join us in building a community where we can learn from each other, celebrate our differences, and work together.
Unsolicited Submissions
At Demandbase, we value thoughtful partnerships and direct connections with candidates. We’re not accepting unsolicited resumes or outreach from third-party recruiting agencies. Any unsolicited submissions will not be reviewed, and no fees will be paid.
Annual salary information is not provided for this position. Explore salary ranges for similar roles in our Salary Directory ›
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