About this role.
Phantom is hiring a senior creative leader to own and evolve its visual identity and brand storytelling across campaigns, product launches, partnerships, social, and offline channels. The Head of Brand Creative will manage and develop a team of brand and motion designers while establishing high standards for original, cohesive creative work. This role partners closely with marketing, product, communications, and executive leadership to make crypto more approachable for a mainstream consumer audience. Candidates need 10+ years of brand-design experience, including at least three years leading creative teams, along with a strong cross-channel portfolio and cultural fluency. The fully remote US role operates in a high-growth crypto and consumer-finance environment.
Role DNA
A quick view of the complexity, pace, ownership and collaboration implied by the job description.
Job Complexity
5/5Pace & Pressure
5/5Autonomy Level
5/5Communication Load
5/5Salary analysis
Estimated compensation compared with the broader US market for similar roles.
Core skills
Skills and capabilities most closely associated with this opportunity.
Sample interview questions
I would begin with a brand audit covering current assets, customer perceptions, competitor positioning, and performance data. I would identify the most distinctive and trusted existing elements, then establish a clear creative system that can evolve across product, campaign, and partnership touchpoints without losing continuity.
I set a concise brief with business goals, audience, channel requirements, decision owners, and measurable success criteria. I create clear workstreams and review milestones, protect time for quality control, and give designers enough ownership to make strong decisions while rapidly resolving cross-functional tradeoffs.
I would focus creative on the user benefit before the underlying technology, using clear language, familiar visual cues, and progressive disclosure for complexity. Trust signals, transparent explanations, and tested creative concepts would help balance accessibility with the sophistication expected by experienced users.
I would combine qualitative measures such as brand sentiment, message clarity, and creative resonance with quantitative measures including awareness, engagement quality, conversion, retention, campaign lift, and asset performance by channel. The metric framework should be tied to each initiative's objective rather than relying on vanity metrics.
I align stakeholders on the original objective, target audience, and decision criteria before discussing individual preferences. I synthesize feedback into actionable themes, explain the tradeoffs clearly, and use customer insight or testing where appropriate to make the final recommendation evidence-based.
Phantom is on a mission to connect the world to the freedom of open markets. Tens of millions of people all over the world use Phantom to access global markets that never close, including perpetuals, prediction markets, tokenized assets, stablecoins and memes. Phantom users are able to discover the markets that matter and the cultural moments that shape them, building conviction through real-time data and the verified performance of top traders. With self-custody and access to open networks at its core, Phantom lets them control their financial moves in the same app they use to safely store or spend money worldwide.
Phantom has reached #1 in Google Play’s finance category and consistently ranks in the top 50 apps across all categories. Phantom partners with many of the most trusted and influential names in finance like Hyperliquid, Stripe, Kalshi and Visa, to make the most popular and innovative financial products accessible to everyone.
We are around 180 people, fully remote, backed by a $150M Series C investment from a16z, Sequoia Capital and Paradigm.
Responsibilities
As the Head of Brand Creative, you will be the steward of Phantom’s visual identity and storytelling. You’ll set the creative design vision and standards that bring our mission to life across go-to-market campaigns, social, partnerships and more. Leading a team of talented brand and motion designers, you’ll inspire and mentor them to execute at the highest level while maintaining consistency, clarity, and originality.
This role is ideal for a creative design leader who thrives at the intersection of brand, culture, and consumer products.
Define and evolve our brand’s creative design strategy, ensuring it differentiates us in the crypto and consumer finance space.
Manage, mentor, and grow a team of brand designers, fostering creativity, collaboration, and professional development.
Oversee the creative development and production of campaigns, product launches, brand activations, and content across digital, social, and offline channels.
Build and enforce brand guidelines, ensuring visual and verbal alignment across product, marketing, and communications.
Partner with marketing, product, comms, and leadership to align brand creative with business objectives and user insights.
Bring forward fresh ideas, cultural relevance, and breakthrough creative that builds trust while making crypto approachable to a mainstream audience.
Use feedback, insights, and performance data to refine creative strategies and deliver impact at scale.
Qualifications
10+ years of experience in brand design and at least 3 of those years leading creative teams
Bonus points if in consumer finance, fintech, crypto or consumer tech.
A visionary creative thinker with a strong portfolio demonstrating brand-building, campaign execution, and cross-channel design.
Proven experience managing and scaling high-performing creative teams.
Expertise across design disciplines such as visual, brand and motion.
Strong grasp of cultural trends, with the ability to translate them into brand-relevant creative.
Excellent communication and presentation skills, you can inspire both your team and executive stakeholders.
Comfortable working in a fast-paced, high-growth environment with shifting priorities.
Why Work with Us
Opportunity
We are a team of experienced builders in the blockchain and crypto industry. Our journey began from users seeking an easy, seamless path to accessing the crypto ecosystem. This passion fueled our exponential growth, allowing us to onboard over 20M+ active users in just over five years; with our user base growing weekly. Our dedication to a secure and seamless user experience has made us the leading wallet on Solana as well as our multi-chain approach enhances our platform’s versatility, meeting the needs of a diverse and growing user base. By staying at the forefront of technology and user expectations, we continue to innovate and set industry standards on self-custodial crypto wallets.
There has never been a better time to work in crypto to help shape the future of innovation with a focus around the wallet experience!
First impressions matter: Wallets are responsible for a users first impression with crypto and onboarding new users into crypto. By ensuring that a user has a great first-time experience with crypto, we can help supercharge the growth of the entire ecosystem.
Make crypto easier to navigate: There is no easy way for a user to discover and navigate all that crypto has to offer. Wallets have a unique opportunity to help users not only onboard to crypto but also stay retained by exploring new things to do.
We live in a multi-chain world: We currently support Solana, Ethereum, Polygon and Bitcoin with more networks to come in the new future. We are focused on creating a unified, multi-chain crypto experience for users.
Benefits
Competitive salary and equity
Eligibility to participate in performance bonus program
Comprehensive insurance (medical/dental/vision) — 100% covered
Stipend for your ideal remote / WFH set-up: laptop, headphones, and any other work gear you may need
Flexible hours and a long-standing, supportive remote environment
Unlimited vacation: Take time when you need it (and we really mean it!)
401(k) retirement plan
Wellness benefit
Daily lunch benefit
We strongly encourage candidates of all different backgrounds to apply. We believe that our work is stronger with a variety of perspectives, and we’re eager to further diversify our company. If you have a background that you feel would make an impact at Phantom, please consider applying. We’re committed to building an inclusive, supportive place for you to do the best work of your career.
The target base salary for this role will range between $270,000 to $320,000 with the addition of equity and benefits. This is determined by a few factors including your skillset, prior relevant experience, quality of interviews and market factors at the point in time of offer.
We strongly encourage candidates of all backgrounds to apply. We believe that our work is stronger with a variety of perspectives, and we’re eager to further diversify our company. If you have a background that you feel would make an impact at Phantom, please consider applying. We’re committed to building an inclusive, supportive place for you to do the best work of your career.
By submitting your resume and application materials, you acknowledge and agree that Phantom Technologies, Inc. (“Phantom”) collects and processes your personal information (including application materials, interview records, and related data) to evaluate your candidacy. Phantom may use AI-powered tools and third-party service providers for transcription, note-taking, scheduling, and other administrative tasks. Phantom does not sell your information and your materials will be handled securely and in accordance with applicable data protection laws.
Upload your resume now
- To unlock remote work opportunities and be discovered by global employers.
This job listing has been manually reviewed by the Jobicy Trust & Safety Team for compliance with our posting guidelines, including verification of the company's legitimacy, accuracy of job details, clarity of remote work policy, and absence of misleading or fraudulent content.
