Suggested rewrite: Led a cross-functional initiative that improved [business outcome] by [measurable result], demonstrating experience relevant to this role...
Product Manager, Dashboard
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- Remote from
- USA
- Salary
- USD 172k–258k / yr
- Department
- Product & Operations
- Employment
- Full Time
- Experience
- Senior
- Published
- Apply before
- 30 Oct 2026
- Listing views
- 17
- Application actions
- 2
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The role, at a glance.
Vercel is seeking a Product Manager to own the strategy, roadmap, and evolution of its Dashboard, the central control plane for customers using the platform. The role focuses on transforming the experience from a passive project list into a personalized, proactive, agent-powered product surface. The Product Manager will define information architecture and shared patterns, partner closely with engineering and product-area teams, and maintain a high bar for performance and usability. Success requires experience with developer-facing infrastructure products, analytics-driven experimentation, onboarding, and product-led growth. The position is remote within the United States, with hybrid anchor-day expectations for employees living near specified offices.
Role DNA
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Pace & Pressure
5/5Autonomy Level
5/5Communication Load
5/5Salary analysis
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Core skills
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Sample interview questions
I would begin with customer research, behavioral data, and support signals to identify the highest-friction moments in the developer journey. I would prioritize opportunities by user impact, strategic alignment, technical feasibility, and confidence, starting with high-value proactive insights such as deployment errors, performance regressions, and actionable configuration recommendations. I would define measurable hypotheses and stage releases through experiments to validate adoption and outcomes.
I would create a clear mental model of primary user jobs, account hierarchy, navigation, and cross-product entities. In partnership with design and engineering, I would document reusable interaction patterns, page templates, terminology, and governance mechanisms. I would validate the system with usability testing and adoption metrics, while allowing product teams flexibility only where their user needs demonstrably differ.
I would define activation based on meaningful product outcomes rather than page views, such as connecting a project, completing a deployment, configuring a key capability, or inviting a teammate. I would track funnel conversion, time to activation, cohort retention, feature adoption, and qualitative feedback by user segment. Experiment results would be reviewed for both short-term conversion gains and downstream indicators of sustained value.
I would prioritize user trust, clear intent, reversibility, and appropriate permissions. Agents should explain the evidence behind recommendations, preview proposed changes, request confirmation for consequential actions, and provide easy rollback and audit history. I would begin with narrow, high-confidence workflows and expand autonomy only after demonstrating reliability and user value.
I would make performance a product requirement with explicit budgets for load time, responsiveness, and reliability. We would instrument core journeys, monitor real-user performance by segment, and include performance metrics in planning and release reviews. I would also work with engineering to prioritize architectural investments when performance constraints materially affect activation, engagement, or customer trust.
About this role.
About Vercel:
Vercel is the agentic infrastructure company, freeing people and agents to ship what’s next. For more than a decade we’ve helped builders move from idea to production with speed, security, and exceptional developer experience.
Now we’re scaling our products for both agents and people to ship and run software, built in the open and trusted by OpenAI, PayPal, Ramp, Supreme, and millions of developers worldwide.
About the Role:
We are looking for a Product Manager to own the Vercel Dashboard, the control plane for every Vercel user, defining how developers and teams interact with Vercel from first login through daily use, across both individual accounts and enterprise organizations. You will lead the shift from what is a project listing page today to a personalized, agent-powered surface that proactively helps users ship and discover value. You will report to the Product Lead and will be located in San Francisco, CA (hybrid).
If you’re based within a pre-determined commuting distance of one of our offices (SF, NY, London, or Berlin), the role includes in-office anchor days on Monday, Tuesday, and Friday, even if the role is listed as remote. For location-specific details, please connect with our recruiting team.
What You Will Do:
- Own the product vision, strategy, and roadmap for the Vercel Dashboard, the primary surface through which all Vercel customers interact with the platform
- Define how agents operate within the Dashboard, from surfacing errors and suggesting fixes to updating code and config on behalf of users
- Shift the Dashboard from a passive “pull” experience to a proactive “push” experience, surfacing insights, notifications, and recommended actions
- Define the information architecture and design patterns that product area teams build within, and partner with those teams (Billing, CI/CD, Observability) to keep their experiences consistent and high-quality within the Dashboard shell
- Collaborate with Engineering to hold an uncompromising performance bar. The Dashboard must be the fastest, most delightful surface at Vercel
- Run experiments and measure onboarding funnel performance, feature adoption, and engagement across user segments
About You:
- You’ve built and shipped developer-facing products
- You have experience with control planes, dashboards, or console products at infrastructure, cloud, or developer tools companies
- You have strong opinions on information architecture and how to organize complex products so they feel simple
- You think about the product from both a human and an agent perspective. You use AI tools in your own workflow and have a point of view on how agents should interact with product surfaces
- You have experience running experiments and working with product analytics to drive roadmap decisions
Bonus If You:
- Have worked on platform or horizontal product teams where you set patterns that other teams adopt
- Have an engineering background or have built software yourself
- Have worked on onboarding, activation, or growth loops in a product-led growth context
- Have experience with personalization frameworks or systems that adapt to user segments and lifecycle stages
Benefits:
- Competitive compensation package, including equity.
- Inclusive Healthcare Package.
- Learn and Grow – we provide mentorship and send you to events that help you build your network and skills.
- Flexible Time Off.
- We will provide you the gear you need to do your role, and a WFH budget for you to outfit your space as needed.
The San Francisco, CA base pay range for this role is $172,000 – $258,000. Actual salary will be based on job-related skills, experience, and location. Compensation outside of San Francisco may be adjusted based on employee location. The total compensation package may include benefits, equity-based compensation, and eligibility for a company bonus or variable pay program depending on the role. Your recruiter can share more details during the hiring process.
Vercel is committed to fostering and empowering an inclusive community within our organization. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, national origin, citizenship, age, marital status, veteran status, disability status, or any other characteristic protected by law. Vercel encourages everyone to apply for our available positions, even if they don’t necessarily check every box on the job description.
Disclosures:
- Privacy: Please review our Job Applicant Privacy Policy for more information on how we handle your data.
- Equal Opportunity: Vercel is committed to fostering and empowering an inclusive community within our organization. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, national origin, citizenship, age, marital status, veteran status, disability status, or any other characteristic protected by law. Vercel encourages everyone to apply for our available positions, even if they don’t necessarily check every box on the job description.
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