Media Buyer Salary in Australia

Media Buyer roles in Australia presents excellent career prospects in Australia. The position balances technical expertise with innovative approaches, offering competitive remuneration. Professionals can expect a supportive environment for skill enhancement and career development.

Tax rate: Approx. 32%
Demand: Very High
Last updated: 15 Feb 2025

Annual Salary
Education
Skills
Specifics
Benefits
Market
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FAQ

Role overview

A Media Buyer is responsible for purchasing advertising space and managing media campaigns across various platforms. You will analyze audience data to identify the best advertising channels and negotiate rates with media vendors to maximize ROI. Your role involves collaborating with creative teams to ensure that the messaging aligns with campaign goals while adhering to strict budgets. Attention to detail is crucial as you track campaign performance and report on results to stakeholders. You'll also stay updated on industry trends and emerging platforms to find new opportunities for effective advertising strategies.

Annual Salary – 2025

Currency

· Upd: 15 Feb 2025

Average Salary $66,300

Junior Level

$39,780 - $53,040

Experience: 0-2 years

Middle Level

$53,040 - $79,560

Experience: 3-5 years

Senior Level

$79,560 - $119,340

Experience: 6+ years

Estimated Take-Home Pay

Expected monthly income after standard tax deductions (approx. 32%)

$3,757

Hourly Rate

$27.09 - $36.66 per hour

Based on 40-hour work week, rates may vary by region and company

Healthcare

Comprehensive medical, dental and vision insurance coverage for you and your family

Approx. $4,641 per year

Annual Bonus Range

Typical performance-based annual bonus range

$6,630 - $9,945

Equity Bonus

Company equity compensation based on local market standards and company policy

Up to $6,630

Total Housing Budget

Recommended monthly spending on rent/mortgage and utilities

Up to $1,100

Retirement Savings Target

Recommended monthly retirement account contribution

$800

Recommended Emergency Fund

Financial safety net for unexpected expenses and life events

$16,575 - 33,150

Monthly Savings Targets

Recommended amount to set aside each month for your financial security and future goals

Approx. $1,700

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Education Requirements

Bachelor's in Marketing/Advertising

Professional Certifications

Google Ads Certification Digital Marketing Certification

Training & Development

Regular code reviews and feedback sessions
Cross-functional training opportunities
Collaborative learning environments with peer programming
Regular technical workshops and skill development sessions

Required Skills

Core Skills

Media Buying Negotiation Analytical Thinking

Trending Skills

Emerging Skills

Voice Search Marketing AI in Advertising

Specifics

Work Environment

Agency or in-house

Tools

Ad buying platforms Analytics tools Project management software

Collaboration

Collaboration with creative and strategy teams

Time Zones

Standard business hours

Benefits

Common Benefits

Health Insurance

Paid Time Off

Remote Work Options

Professional Development

Mental Health Support

Flexible Hours

Home Office Allowance

Additional Benefits

Stock Options

Performance Bonuses

Health and Wellness Programs

Home Office Setup

Internet Allowance

Coworking Space Access

Learning & Development Budget

Conference Attendance

Market Trends

Demand

Very High

Growth Rate

18% annual growth

Remote Work

Availability: High

Trend: Expanding global remote workforce supported by investment in virtual team building and online social engagement

Job Platforms

Jobicy Robert Half LinkedIn ZipRecruiter CareerBuilder Dice Indeed

Key Industries

Automotive Tech E-commerce EdTech Artificial Intelligence Telecommunications

Similar Positions

Other positions similar to Media Buyer:

Paid Acquisition Manager Account Based Marketing Manager Digital Marketing Manager SEO Specialist Copywriter Social Media Manager Performance Marketing Manager Growth Hacker Brand Strategist Growth Marketing Director Digital Marketing Strategist Conversion Optimization Manager Marketing Automation Specialist Customer Acquisition Manager Product Marketing Manager Brand Content Strategist

Cross-Country Pay Scale

Explore Media Buyer salaries worldwide. Below you'll find a comparison of average annual compensation in different countries relative to the base rate in Australia ($66,300).

Frequently Asked Questions

What is the average Media Buyer salary in Australia?

The average salary for a Media Buyer in Australia is $66,300 per year. Entry-level positions (Junior Level) start at $39,780 - $53,040, while experienced professionals (Senior Level) can earn up to $79,560 - $119,340.

What skills are required for a Media Buyer role?

Core skills include Media Buying, Negotiation, Analytical Thinking. Trending skills are Programmatic Advertising, Influencer Marketing, while emerging skills focus on Voice Search Marketing, AI in Advertising.

What is the job market outlook for Media Buyers?

The job market shows high demand with 15% annual growth. Remote work opportunities are increasing, with high availability across various job platforms. Key industries include Automotive Tech, E-commerce, EdTech, Artificial Intelligence, Telecommunications.

What benefits are typically offered to Media Buyers in Australia?

Common benefits include Health Insurance, Paid Time Off, Remote Work Options, Professional Development. Additional benefits may include Stock Options, Performance Bonuses, Health and Wellness Programs, Home Office Setup.

What roles are similar to Media Buyer?

Similar positions to Media Buyer include Digital Media Buyer, Programmatic Buyer, Traditional Media Buyer, Advertising Specialist. These roles share many of the same responsibilities and required skills, though their focus areas may vary slightly by organization.

What is the hourly rate for Media Buyers in Australia?

Based on a standard 40-hour work week, Media Buyers in Australia typically earn between $27.09 and $36.66 per hour per hour. Rates may vary depending on location, experience level, and specific employer.

What are the core and trending skills for Media Buyers?

Core skills essential for Media Buyers include Media Buying, Negotiation, Analytical Thinking. The most in-demand trending skills currently are Programmatic Advertising, Influencer Marketing. Professionals looking to stay competitive should also keep an eye on emerging skills like Voice Search Marketing, AI in Advertising.

About Salary Data

Our salary data is compiled from trusted sources including:

U.S. Bureau of Labor Statistics - Official employment statistics
Eurostat - European Union labor market data
ILOSTAT - The leading source of labour statistics
Glassdoor - Company salary reports
Levels.fyi - Tech industry compensation data
Indeed - Job market analysis

Additional market insights from:

Note: Salary ranges are approximate and may vary based on location, experience, skills, and other factors. Data is regularly updated to reflect current market conditions.

Currency rates updated: Feb 27, 2025, 00:02 UTC

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