We're pleased to be featured in the Category Management Association’s CatMan 3.0, a playbook for establishing a CatMan process, evaluating success, & driving strategy. Access the full playbook here (CMA log in required): https://bit.ly/3rrYJVf

#CMA #CatMan #CategoryManagement

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Did you know that Numerator Promotions Intel processes over *61.4M* ad blocks each year, and captures automated & near-real-time insight into shifts across print & digital promotional tactics?

Learn more about our solutions here: https://bit.ly/3nE9tyz

#promotions #promointel

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Register for next Tuesday's (1/18) webinar, Cooking Up the Future of Eating, to learn how the pandemic has changed eating behavior, and which shifts will stick. https://bit.ly/3zWVR6N 🍴

#consumerbehavior #shoppingbehavior #cooking #dining

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Join our upcoming webinar this Thursday 1/13 at 11 AM ET to learn more about Canadian Gen Z drinkers, including how consumers plan to shift their BevAlc spend in response to inflation. Register today: https://bit.ly/3J5nSwS

#bevalc #genz #canadianconsumerinsights

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33% of consumers say they'll need to purchase supplies to make their New Year's resolutions successful – but 49% say that inflation may prevent them from keeping their resolutions.

Learn more: https://bit.ly/3EQP4MF

#newyearsresolutions #2022resolutions #inflation

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Join us on January 13 for a webinar on Canadian Gen Z drinkers, including their preferences, attitudes, and purchase behaviors as it relates to alcoholic beverages:

Insights on the Rocks: Strategies to Engage Canadian Gen Z Drinkers

Register today: https://bit.ly/3J5nSwS

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Among Canadian consumers, key metrics for Cold, Cough & Flu products are tracking above 2020 levels, with sales up 10% & household penetration up 3% (vs. YA).

❄️ Numerator Canadian Cold Weather Tracker: https://bit.ly/3IbcOOm

#canadianshoppers #coldmedicine #consumerbehavior

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According to our latest Numerator Smart Home Report, 1 in 4 households purchased smart-enabled devices in the past year alone, and ownership rates in several smart categories now surpass 50%.

Get the full report: https://bit.ly/32sSoQu

#smarthome #smartproducts

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More than 1/3 of in-store shoppers make a purchase on Amazon within a day, with categories like Home & Garden, Electronics, and Health & Beauty most impacted by showrooming.

Get the full report: https://bit.ly/3F54sWH

#amazon #showrooming #onlineshopping

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We're excited to announce our acquisition of HatchTank, a tech-enabled qualitative survey company. This powerful new combination of qualitative, quantitative, & panel-based research will provide you with even deeper consumer understanding.

Full release: https://bit.ly/3EeQGPR

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More than 1/3 of in-store shoppers follow up with an Amazon purchase within one day – 53% of Walmart shoppers and 38% of both Target and Costco shoppers.

Read the highlights: https://bit.ly/3mdKiSP
Get the full report: https://bit.ly/3F54sWH

#amazon #walmart #target #costco

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Do you know your Gen Z consumer? Join us tomorrow (12/16) at 11 AM CT for the definitive guide on who Gen Z shoppers are, how they behave, and how retailers can win their spend.

Register today: https://bit.ly/3oDSIoc

#genz #genzconsumers #consumerbehavior

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As seen on CNN: "A late September survey of more than 14,000 consumers by market research term Numerator found that 20% said they would switch to cheaper brands if prices continued to rise."

Read the full article: https://cnn.it/30pxz7S

#cnn #inflation #consumerbehavior

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As seen in Forbes: "According to data from Numerator, after a high-inflation summer, around 20% of consumers surveyed noted that they will or already had switched to cheaper brands." Read the full article: https://bit.ly/3EJrT7w

#forbes #inflation #consumerspending

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Do you know your Gen Z consumer? Join us on December 16th at 11 AM CT for the definitive guide on who Gen Z shoppers are, how they behave, and how retailers can win their spend.

Register today: https://bit.ly/3oDSIoc

#genz #genzconsumers #consumerbehavior

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