Sales Manager/BD Manager

Led business expansion for French Peugeot home appliance products across Asian markets.
Developed and maintained strategic partnerships in Southeast Asia, driving brand penetration into local retail channels.
Coordinated cross-functional HQ resources to design market-entry strategies and product launch roadmaps.
Oversaw end-to-end processes including product sampling, price negotiations, and sales term finalization to secure initial orders.

Spearheaded new client acquisition through digital platforms (Google, Facebook, LinkedIn) and CRM tools.
Conducted customs data mining to identify emerging market opportunities and optimize trade strategies.
Managed full-cycle operations from inquiry response, quotation submission, production coordination, shipment tracking, to AR recovery.
Collaborated with cross-functional teams on R&D projects, acting as the primary liaison between clients and technical departments to ensure precise requirement alignment and timely project closure.

Directed cross-border e-commerce operations on Alibaba.com (B2B platform optimization & performance analytics).
Executed multi-channel client acquisition campaigns (Google/Facebook/LinkedIn) and lifecycle management from prospecting to post-sales support.
Coordinated ODM projects from prototype development to mass production, supervising prototype shipments, technical rectifications, and contract finalization.

Formulated and executed regional strategies encompassing sales operations, product portfolio optimization, pricing architecture, and $50M+ annual budget allocation.
Directed market intelligence initiatives covering competitive benchmarking, channel partner KPI management, and financial health analysis across 15+ countries.
Orchestrated cross-functional operations including key account stewardship (20+ Tier-1 clients), product lifecycle planning, and participation in 8+ international trade shows annually.
Led a 12-member multinational sales team with standardized CRM workflows, achieving 99.7% order fulfillment accuracy through cross-departmental alignment.
Conducted quarterly business reviews (QBRs) with strategic clients across Americas, maintaining 94% account retention rate over 10-year tenure.