I am a detail-oriented Advancing & Booking Manager with hands-on experience in the electronic music industry. I specialize in show advancing, artist liaison, and promoter relations, managing international tours and bookings for globally recognized DJs. I combine strong coordination and communication skills with a deep understanding of club culture and the creative process. I am passionate about supporting independent artists and building sustainable touring careers.
In addition to my advancing and booking expertise, I am an active visual artist, bringing aesthetic vision and creative awareness to every project. My portfolio and creative work can be found at www.netupskaya.com. I am open to remote or hybrid opportunities within artist booking and touring management.
Throughout my career, I have supported heads of advancing in daily show planning, offer preparation, and artist scheduling. I manage communication with promoters, venues, and partners to ensure all details are accurate and up-to-date. I oversee advancing of shows including contracts, technical and hospitality riders, travel logistics, and local coordination.
I assist in artist development, client onboarding, and deal negotiation, maintaining long-term professional relationships. I maintain and organize internal booking databases and documentation, improving workflow efficiency and information accuracy. I have coordinated successful tours and performances for artists such as Lilly Palmer, Karotte, Lorenzo Raganzini, and Paolo Ferrara, contributing to international growth and reputation.
Previously, I worked as a Personal Travel Agent organizing tailor-made travel experiences for private and corporate clients, managing end-to-end logistics, and building strong relationships with hotels and local partners worldwide. I also have experience as a Production Manager at a major opera and ballet theatre, coordinating productions and international tours, and as Head of Visual Merchandising Department for luxury fashion brands, creating and executing visual merchandising concepts and supporting store openings and events.
I am highly responsible, creative, and adaptable, with a strong sense of aesthetics and cultural awareness. Driven by curiosity for philosophy, art, and personal growth, I maintain a positive, thoughtful, and collaborative approach in every project.
Thesis: “Art and Style — Fashion Specifics in a Modern Megalopolis”. Developed a multidisciplinary understanding of art history, cultural studies, and the social dynamics of contemporary aesthetics.
Supported Head of the Advancing in daily show planning, offer preparation, and artist scheduling. Managed communication with promoters, venues, and partners, ensuring all details were accurate and up-to-date. Oversaw advancing of shows, including contracts, technical and hospitality riders, travel logistics, and local coordination. Assisted in artist development, client onboarding, and deal negotiation, maintaining long-term professional relationships. Maintained and organized internal booking database and documentation, improving workflow efficiency and information accuracy. Coordinated successful tours and performances for artists such as Lilly Palmer, Karotte, Lorenzo Raganzini, and Paolo Ferrara, contributing to the agency’s international growth and reputation.
Organized tailor-made travel experiences for private and corporate clients, specializing in luxury accommodations, bespoke itineraries, and event-related travel. Managed end-to-end logistics, including flights, visas, transfers, and on-site coordination, ensuring seamless and stress-free journeys. Built strong relationships with hotels, DMCs, and local partners worldwide to negotiate best rates and personalized service. Provided 24/7 client support, handling schedule changes, special requests, and urgent travel issues with discretion and efficiency. Designed and booked destination experiences for regular travellers, as well as for artists, entrepreneurs, and creative professionals, aligning travel planning with artistic and business needs. Gained extensive knowledge of international travel regulations, budgeting, and client relationship management.
Coordinated opera and ballet productions, overseeing all aspects of production logistics, contracts, and schedules. Managed international tours across Europe and Asia, ensuring compliance with artistic, technical, and administrative requirements. Liaised between the Artistic Director, international artists, and production departments to guarantee smooth communication and execution of performances. Prepared and maintained detailed production budgets, travel itineraries, and technical documentation. Assisted the Director of the International Department in developing cultural partnerships and organizing guest performances. Gained deep understanding of large-scale stage management, classical arts organization, and international cultural exchange.
Created and executed visual merchandising concepts for luxury boutiques, ensuring brand alignment and seasonal storytelling. Supported store openings and event launches, including fashion shows and press presentations. Collaborated with international brand teams on window displays, interior layouts, and product presentation. Trained sales staff in visual standards, product placement, and customer experience optimization. Ensured consistent high-end presentation across multiple retail locations, strengthening overall brand image and client engagement.
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