I am a results-driven Enterprise Sales Executive with over 10 years of experience scaling cybersecurity, SaaS, and AI technology companies from seed stage to over $1 million in net-new ARR. Throughout my career, I have proven myself as a full-cycle closer, achieving 4.5x revenue growth and building over 80 channel partnerships. I consistently exceed quota by 300% on pipeline targets by leveraging my expertise in MEDDIC, Challenger, SPIN, and Sandler sales methodologies.
My deep domain knowledge in generative AI, cybersecurity, and cloud solutions allows me to effectively engage with C-suite executives and negotiate complex deals. I hold a Post Graduate Certificate in Generative AI for Business from UT Austin, which complements my practical experience in launching international companies into US markets and building sales operations from the ground up.
I am bilingual in English and Spanish, with fluency in the LATAM market and conversational Portuguese, enabling me to expand operations across diverse regions including the US, LATAM, and EMEA. My leadership skills include mentoring sales teams and designing sales playbooks and KPI frameworks that have been adopted company-wide.
In my current role as Country Manager for USA, Canada & LATAM at Ignitera, I lead go-to-market execution for European cybersecurity and AI startups, generating over 100 qualified enterprise leads quarterly and closing significant bookings. Previously, I have held roles such as Business Development Manager at eMazzanti Technologies and Account Executive at Letsignit, where I scaled ARR substantially and built strong partner networks.
I am passionate about driving revenue growth, developing strategic partnerships, and leveraging technology tools like Salesforce, HubSpot, and LinkedIn Sales Navigator to build predictable pipelines. My approach is consultative and value-based, ensuring alignment with enterprise buyer requirements and delivering measurable business outcomes.
Leading Ignitera’s North America practice, helping cybersecurity and AI startups expand into Europe and EMEA.
We work as an extension of your team, not just strategy, but hands-on execution:
Go-to-market strategy localized for European buyers
Regulatory navigation (GDPR, NIS2, CRA. etc.) turned into competitive advantage
Partner and channel activation through our network of MSPs, VARs, and integrators
Sales, marketing, and event visibility via our Campus Cyber partnership
Focus markets: France, Germany, UK, and broader EMEA.v
Achieved $400K in new logo revenue within the first 6 months, increasing average deal size by 40% through strategic contract negotiations. Maintained 95% client retention rate over 12 months while managing a mid-market and enterprise account portfolio. Aligned complex cybersecurity and managed IT solutions with enterprise buyer requirements through consultative, value-based selling. Built a predictable pipeline leveraging Salesforce, HubSpot, ZoomInfo, Gong, and multi-channel outbound prospecting strategies.
Scaled ARR from $110K to $502K (4.5x growth) as one of the first US hires, building market presence from zero. Built and managed 80+ MSP and Microsoft partner relationships, with the channel contributing 40% of total territory revenue. Achieved 40% YoY growth through co-selling initiatives; converted 80–90% of inbound SQLs while generating 300% of the outbound pipeline goal. Ran full-cycle enterprise sales with 4–6 month deal cycles, presenting ROI business cases to VP and C-level stakeholders. Expanded operations across the US and LATAM markets, leveraging bilingual capabilities to penetrate Spanish-speaking enterprise accounts.
Led sales teams of 11–15 reps, consistently exceeding monthly revenue targets by 15–25%. Contributed to multiple J.D. Power Customer Satisfaction Awards through customer-centric selling approach. Trained, mentored, and coached 15+ sales professionals on consultative selling and objection handling techniques.
Resolved complex customer issues in high-volume healthcare environment, building foundation in needs analysis and relationship management.
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