I am a seasoned marketing professional with extensive experience managing paid media campaigns, social media, and digital marketing strategies for a variety of clients and industries. Over the years, I have developed expertise in creating, optimizing, and analyzing ads across platforms such as Google Ads, Meta, TikTok, Shopify, Etsy, and print advertising. My skill set also includes proficiency in Google Analytics, Hubspot, SEMRush, multiple CRMs including Salesforce and Zoho, and productivity platforms like Airtable, Monday, Trello, and Slack. I am adept at building landing pages, sales funnels, and email marketing campaigns, as well as SEO strategies for both search and display.
I have worked remotely as a contractor for diverse clients, including Bacchus Fleary Photography, where I developed their website, managed social media, and executed Google Ads and Meta campaigns to expand their international reach. I have also built Shopify stores and managed sales campaigns, such as for Tim Martin IQ, exceeding fundraising goals through targeted marketing efforts. My experience extends to lead generation and marketing strategy for local businesses like Central Air Conditioning Repairs, where I implemented CRM solutions and email marketing to secure hundreds of customers and thousands of leads.
In my role as Marketing Manager and Paid Media Specialist at Texas Insurance Agency, I led multi-channel marketing strategies that significantly increased lead volume and improved conversion rates. I managed numerous projects, coordinated cross-functional teams, and optimized paid advertising campaigns to reduce costs while improving lead quality. I also enhanced brand awareness through traditional and digital media, and improved SEO performance to drive qualified traffic and customer engagement.
Previously, I have held positions in advertising sales, marketing consulting, copywriting, and agency account management. I have created compelling copy for websites, blogs, commercials, and social media, and developed marketing plans and campaigns that generated millions in revenue. My background also includes financial education and marketing roles at The Prudential Insurance Company of America, where I combined sales and marketing efforts to educate clients and drive business growth.
I am passionate about leveraging data-driven marketing strategies and creative content to help brands grow and connect with their audiences. I am comfortable working remotely and managing multiple projects simultaneously, always aiming to exceed client expectations and deliver measurable results. My certifications in sales, Microsoft Office, Google Ads, accounting, and business operations further support my ability to contribute effectively in dynamic marketing environments.
Wrote website copy, created blogs, and provided marketing consulting for clients including Jatika Speaks and Be Pretty In Pink.
Expanded brand internationally, secured contracts, created website, and managed social media and advertising campaigns.
Edited copy, built Shopify store, and managed marketing campaigns exceeding fundraising goals.
Created lead generation website, implemented CRM with Zoho, secured customers and managed email marketing.
Led multi-channel marketing strategies, increased lead volume, managed projects, optimized paid ads, and improved SEO and brand awareness.
Sold advertising space bundled with social media services, conducted cold calls, and built client relationships.
Managed product marketing, created e-commerce websites and campaigns, supervised team, and improved productivity and revenue.
Delivered financial education presentations, conducted marketing and sales efforts, created marketing materials, and advised clients on financial products.
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