I am a Strategic Art Director with over 10 years of experience in developing creative concepts, branding, and campaigns for major brands. Throughout my career, I have worked with renowned companies such as Bradesco, Hyundai, Epson, Libbs, and Sompo, delivering visual solutions aligned with brand and business objectives. My expertise lies in creating compelling key visuals, digital campaigns, and cohesive brand identities that resonate with target audiences.
I have held senior roles including Senior Art Director at Innocean Brasil, where I led the development of creative concepts and branding projects. At Curious / Libbs, I focused on digital campaigns and visual storytelling, enhancing brand narratives. My experience also includes working at BETC HAVAS and Publicis Groupe Brasil, where I contributed to creative solutions and digital communication strategies.
I am passionate about rebranding and have successfully led global projects such as the Sompo Seguros rebranding, where I developed visual identity and communication strategies. Additionally, I have been recognized for my work on brand recognition and engagement projects, including campaigns for 3 Corações.
My educational background includes a postgraduate degree from SENAC and a Bachelor’s degree in Graphic Design from UNIP. I am proficient in Adobe Creative Suite and have embraced generative AI tools to enhance creative processes.
I am committed to delivering innovative and strategic visual communication that drives brand growth and engagement. I thrive in collaborative environments and continuously seek to expand my skills and knowledge in the evolving field of art direction and branding.
Development of creative concepts, key visuals, and branding projects.
Development of digital campaigns, visual narratives, and branding.
Creation of creative solutions and visual identity.
Development of digital communication and user experience.
Creation of digital materials, campaigns, and packaging design.
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