About this role.
This remote, long-term freelance role evaluates and grades internet advertisements against users' keywords to improve AI-driven ad suggestions. The rater works in both Bulgarian and English, conducts online research, and applies ad-quality guidelines consistently. It requires residence in Bulgaria, a reliable computer and internet connection, and availability for 5 to 20 hours per week depending on project needs. The role is suitable for detail-oriented independent workers who frequently use search engines and understand modern popular culture.
Role DNA
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Job Complexity
2/5Pace & Pressure
3/5Autonomy Level
5/5Communication Load
2/5Salary analysis
Estimated compensation compared with the broader US market for similar roles.
Core skills
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Sample interview questions
I would first identify the user's likely intent, then compare the product, service, and claims in the advertisement against that intent. I would use the rating guidelines to distinguish direct matches, partial matches, and irrelevant or misleading ads, documenting my decision where required.
I would use reputable online sources and search tools to understand the topic before making a rating decision. I would rely on the project guidelines rather than assumptions and escalate or follow the defined process when the case remains unclear.
I work in focused blocks, read each query and ad carefully, and consistently apply the same criteria. I also perform periodic self-checks to ensure that my judgments remain aligned with the guidelines rather than becoming rushed or inconsistent.
I would evaluate the meaning and user intent in both languages, paying attention to local context and nuance. If the difference materially affects the rating, I would follow the bilingual guidance or use the project's escalation process instead of guessing.
I would reserve recurring time blocks each week, monitor available tasks, and plan around the stated minimum commitment. I would remain flexible when volume changes while ensuring I complete accepted work accurately and on time.
Welo Data is an award-winning localization and data transformation company. We run one of the world’s largest Ads Rating Programs and we want you to join!
As an Ads Quality Rater, you will review and grade internet advertisements to help shape how ads are delivered to the end users. In other words, you’ll tell the AI program how good or bad its advertisement suggestions are based on the user’s keywords.
You will review ads in both English and Bulgarian
This role is great for people who:
– Surf the internet daily
– Use major search engines frequently
– Know what people want based on a few keywords
– Enjoy researching topics online
– Want a flexible and fun side job
Project Details
Job Title: Ads Quality Rater
Pay Rate: Based on tasks (approximately $7 per hour)
Location: Remote/work from home – must be based in Bulgaria
Hours: Set your schedule based on the following – Minimum commitment is 5 hours per week. You can choose to work up to 20 hours per week.
Start Date: ASAP
Employment Type: Independent Contractor/Freelance/Self-Employed
Project Duration: Long-term
Note:
– Even though the position is WFH, you must reside in the country that is noted in this description. This will be automatically checked during the hiring process.
Recruitment Process
– There is no formal interview for this job! No phone calls, no waiting, and no wasting time wondering whether you got the job or not.
– Instead, you will be guided through a self-paced and automated recruitment process.
IMPORTANT NOTE: Welo Data uses numerous identity checks to ensure that everyone who makes the team is real, qualified, and ready to work. To avoid any misunderstandings, do not use IP masking programs (such as VPNs).
Requirements
- Fluency in Bulgarian
- Strong understanding of English (written and spoken)
- Comfortable knowledge of modern popular culture
- Reliable computer system and internet connection
- Familiar with using online search engines
- Sign a standard Non-Disclosure Agreement and Service Level Agreement
Compensation
Additional Information
Please note that this work is based on project needs. Due to this, weekly hours may vary and flexibility with change is expected. You must legally be able to work on freelance projects in Bulgaria.
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