About this role.
Chili Piper is seeking a hands-on Events Marketing Manager to own its global event strategy across executive dinners, conferences, sponsorships, webinars, and its annual ChiliPalooza activation. The role combines strategic calendar ownership with direct execution of logistics, budgets, vendors, landing pages, CRM segmentation, event promotion, and on-site delivery. The manager will partner closely with Marketing, Sales, and Partnerships to generate brand awareness, community engagement, pipeline, and measurable event outcomes. Success requires strong B2B SaaS event experience, comfort with Salesforce, HubSpot, webinar platforms, and the ability to independently resolve shifting event challenges. This is a remote role with travel as needed, restricted to candidates in Canada and the United States.
Role DNA
A quick view of the complexity, pace, ownership and collaboration implied by the job description.
Job Complexity
4/5Pace & Pressure
5/5Autonomy Level
5/5Communication Load
5/5Salary analysis
Estimated compensation compared with the broader US market for similar roles.
Core skills
Skills and capabilities most closely associated with this opportunity.
Sample interview questions
I would evaluate each opportunity against target audience fit, strategic objectives, expected pipeline potential, community value, cost, internal capacity, and opportunities for content amplification. I would use a clear scoring framework and review performance after each event to refine future investments.
I would define the ideal attendee profile, build a segmented Salesforce or HubSpot list, and create a concise landing page with a compelling value proposition. I would coordinate personalized outreach with Sales and partners, use timed invitation and reminder sequences, monitor registration quality, and conduct structured follow-up after the dinner.
I would track registrations, attendance rate, target-account participation, engagement, meetings booked, influenced pipeline, sourced pipeline where attribution supports it, cost per attendee, and attendee feedback. For community-focused events, I would also assess repeat participation, partner engagement, and post-event content performance.
I would first identify the impact on attendee experience and create a prioritized contingency plan. I would contact pre-vetted backup vendors, communicate clearly with internal stakeholders, adjust the run of show where necessary, and document the incident afterward so future vendor plans include stronger risk controls.
I start with the desired audience outcome and allocate budget toward elements that most directly improve attendance, experience, and business impact. I use detailed project plans, ownership lists, timelines, and budget trackers so creativity is supported by practical execution and post-event measurement.
About Chili Piper
Chili Piper is a B2B SaaS company that helps GTM teams turn inbound leads into qualified meetings – instantly. Our Demand Conversion Platform makes it easier for buyers and sellers to connect fast, without the usual friction in the funnel.
We’re a fully remote, global team that loves building solutions that truly help our customers, moving fast, and having fun while creating something meaningful. We’re growing quickly and aiming big!
***CURRENTLY ONLY HIRING FOR THIS ROLE IN CANADA AND THE US***
About the role
At Chili Piper, community and events are at the heart of our GTM strategy. From intimate dinners to large-scale activations like our annual ChiliPalooza, we bring top GTM leaders together to connect, exchange ideas, and build lasting relationships. It’s how we turn a room full of people into real pipeline, and how we’ve built a community that actually wants to hear from us.
We’re hiring an Events Manager to scale these experiences and deepen our relationships with the GTM community: executive dinners, industry conferences, sponsorships, speaking moments, webinars, and ChiliPalooza. This is the person who turns our presence in a room, physical or virtual, into brand awareness, pipeline, and lasting relationships.
This role is part of our marketing team and works cross-functionally with Sales and Partnerships to run Chili Piper’s global event strategy. You’ll have real ownership of the calendar and where we show up, not just the execution. You’ll shape the annual plan, then make it happen: logistics, promotion, on-site, and follow-up, all the way through to measurable impact.
This is a hands-on role. You’re the one building the landing pages, pulling the CRM lists, and running the show on-site, not handing a brief to an agency and waiting. It’s a strong fit for someone who is organized and proactive, thinks creatively about how we show up, and brings original ideas and a sense of humor to every event. It’s fully remote, with travel to events as needed.
What you’ll do
Own the annual event calendar. Decide, with marketing leadership, where Chili Piper should have a presence and why, and protect that focus as new opportunities come up
Bring original ideas, creativity, and humor to how we show up, so our events feel like Chili Piper and not like everyone else’s
Manage execution end to end. Logistics, budgets, venues, vendors, shipments, swag, and on-site coordination, done by you and tracked by you
Run event promotion from start to finish. Build event and webinar landing pages, export and segment contact lists from Salesforce and HubSpot to target the right attendees by city or segment, and send invites, reminders, and follow-ups independently
Produce our virtual events and webinars end to end, from speaker prep and rehearsal to running the live show
Collaborate across teams. With Marketing on branding, design, and promotion; with Sales to identify and invite the right prospects and customers; with Partnerships to coordinate sponsors and activations
Ensure smooth on-site execution. Keep schedules on track and deliver a seamless experience from load-in to last handshake
Build and nurture community. Deepen our relationships with GTM leaders, partners, and community members so our events compound over time
Track performance. Collect attendee data, measure engagement, and report on outcomes and pipeline impact
Amplify results. Work with Marketing to repurpose event content, including photos, videos, and testimonials, for social and post-event communication
Manage vendors and budgets. Source partners, negotiate rates, and keep quality high and costs in check
Run the debrief on every event and turn what you learn into a stronger program next time
What we’re looking for
Builder mindset. You don’t wait for someone to tell you how, you figure it out
Tech-savvy operator. You know your way around CRM exports, spreadsheets, event tools, and email automation
Hands-on doer. You do the execution and track the results yourself
Creative problem-solver. When a venue cancels or a vendor flakes, you find a workaround fast, and when the format is stale, you invent a better one
Organized and proactive. You turn chaos into systems and think two steps ahead
Strong communicator. You coordinate cross-functional teams, vendors, and execs smoothly
Customer-first. You care about memorable, frictionless experiences from invite to post-event follow-up
Curious and eager to learn. You’re always exploring new tools, trends, and ideas, including AI, to make each event better than the last
Experience
2+ years in event management, field marketing, or community roles, ideally in B2B SaaS
Proven ability to plan and execute events, from small dinners to large activations
Hands-on experience with CRM tools like Salesforce and HubSpot, and event platforms like Luma, Zoom Webinars or similar
Comfortable building simple landing pages, managing email lists, and running event promotion campaigns
Skilled in vendor sourcing, budget tracking, and on-site coordination
Strong cross-functional collaboration with Marketing, Sales, and Partnerships
Excellent organizational and communication skills, with the ability to work independently and manage shifting priorities
Familiar with tracking and reporting event performance, including attendance, engagement, and pipeline impact
Experience managing partner collaborations or maintaining relationships with GTM leaders and communities is a plus
Nice to have
Experience in B2B SaaS, RevOps, or MarTech
Prior involvement in partner activations or co-marketing events
Experience managing sponsorships or collaborations with other brands
Comfortable using analytics tools to measure event outcomes
A strong network within the GTM, Sales, or Marketing communities
Background in social or content amplification around events, for example capturing and repurposing event moments
Interview process
Application review. We’ll review your background and experience to make sure there’s a good fit for the role.
Culture add interview. A first chat to get to know you: what drives you, how you like to work, and what unique perspective you’d bring to Chili Piper.
Assessment. A short, practical assignment to see how you think and approach a real events challenge. It’s not a test, we just want to see your creativity and thought process.
Executive interview. The final step. We’ll talk about your bigger picture, your passion for the space, your understanding of our product, and why Chili Piper feels like the right next step for you.
TL;DR
We’re not hiring a “planner.” We’re hiring someone who can own the full experience, from the CRM export to the on-site execution to the community that keeps growing after everyone goes home, and turn GTM moments into momentum and measurable results.
If that sounds like you, we want to talk.
Additional Information
Why you’ll love being a part of our team:
Our team loves Chili Piper because we’re building the company of the future.
Work with an immensely talented global team
Work in a business that’s run fairly and transparently
Competitive pay based on market rate wherever you live
We lead by example–showing industry peers and leaders how to innovate, improve, and grow–while having fun
How we work:
Freedom and flexibility. We’re a 100% distributed team working from around the world, and we’ve been fully remote since 2016. Our team members can work from wherever they want in the world, as long as they show up on our weekly all hands meeting on Zoom.
Solve interesting problems. The software landscape has exploded. There are dozens of solutions for each problem. We want to be different. We come up with new angles on existing problems or invent better solutions to help companies with their sales and marketing. Then we turn these ideas into beautiful, smart software.
Autonomy and ownership. Working on a distributed team means you don’t have someone micromanaging you or looking over your shoulder to make sure you’re getting things done. We’re a team of do-ers who take full ownership for their results.
Be helpful. Our first value as a company is help. Help our customers be successful. Help our prospects get the right information and make the right decision whether or not it includes our products. Help our team members reach their full potential.
The perks:
Unlimited vacation (and we do mean it, and we do take it!)
Generous health, dental, and vision insurance
Any equipment/software/tech that you need to do your job
Annual professional development stipend of $2,000 USD
Equity – all Pipers receive stock options
Annual company retreat in epic locations (past trips: Paris, Morocco, Tulum, Iceland, Ibiza, India). Check out the video from last year’s retreat in Tenerife.
Annual salary information is not provided for this position. Explore salary ranges for similar roles in our Salary Directory ›
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