About this role.
Playson is seeking a senior-level Marketing Designer to create promotional and campaign visuals for iGaming products, partners, and brand communications. The role covers digital and print design, including banners, landing pages, sales decks, events, merchandise, point-of-sale materials, and light motion content. The designer will help develop the brand book, maintain visual consistency, and collaborate with external production partners and contractors. Candidates need at least five years of relevant experience, a strong portfolio, advanced Adobe/Figma skills, and practical familiarity with AI-enabled creative workflows and Webflow.
Role DNA
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Job Complexity
4/5Pace & Pressure
4/5Autonomy Level
4/5Communication Load
4/5Salary analysis
Estimated compensation compared with the broader US market for similar roles.
Core skills
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Sample interview questions
I would begin by clarifying the campaign objective, audience, mandatory game elements, partner specifications, and delivery timeline. I would establish a key visual and modular design system, then produce prioritized formats for banners, social, email, and partner placements while maintaining a clear approval and version-control process.
I use a practical brand system covering typography, color, imagery, logo use, spacing, and template rules, then adapt it to the requirements of each channel. I review outputs against the core visual principles rather than applying templates mechanically, so the work stays both consistent and fit for purpose.
I start with the conversion goal, user journey, content hierarchy, and target device behavior. I create a wireframe before high-fidelity design, prioritize a clear value proposition and call to action, validate usability and responsive states, and work closely with developers or build the page in Webflow where appropriate.
I provide production-ready files with clear specifications for dimensions, materials, color profiles, finishes, bleed, and installation requirements. I confirm proofs early, document feedback precisely, and stay involved through final checks to ensure the physical output matches the intended brand quality.
I use AI to accelerate exploration, generate early visual or motion concepts, and support repetitive production tasks, while retaining human control over strategy, originality, quality, and brand alignment. I also verify licensing, data-handling requirements, and whether outputs are suitable for commercial use before incorporating them into final work.
About the Role
Playson is a leading online gaming supplier with worldwide recognition which was founded in 2012. We offer complete gaming solutions based on the latest technologies and detailed market analysis for the leading iGaming operators.
We’re looking for a Marketing Graphic Designer to help shape the way we promote our games and present our brand to partners. This role sits within the Marketing Squad and has direct impact on how Playson is seen across channels.
To further strengthen our creative function, we are looking for a Senior Marketing Designer – a mature and structured professional who will drive the development of our marketing visuals and support the growth of the Graphic Artist stream.
Key Responsibilities
Creating sets of promo materials for partners when launching new iGaming products and/or Network Promotions (game icons packs, resizes, promo banners, etc.)
Developing custom promo materials for key partners
Creating key visuals for communication campaigns, as well as artwork for various communication channels (web, social media, print ads, email campaigns, etc.)
Creating designs for branded merchandise
Creating designs for point of sale materials
Creating mockups and designs for exhibitions and company’s own events (branded decor, photo zones, etc.)
Designing landing pages for brand’s promo activities
Creating sales decks for company products
Producing small video clips or animated graphics for social media, as well as standard motion elements for video contractors
Further development of company brand book
Requirements
5+ years of professional experience as a Marketing, UI/UX Designer
Experience working with brand identity (logos, branding, templates), banner ads, animated banners, landing pages, and storyboards for video production
Knowledge and understanding of design trends, meaningful and smart design concepts, critical thinking (“why am I doing this?”), research skills, as well as expertise in composition, grids, typography, color theory, and their impact on design, including working with AI
Excellent proficiency in design tools such as Adobe Illustrator, Photoshop, Figma, After Effects, Blender, XD
Knowledge of usability principles and techniques
Experience working with contractors and production companies in BTL by delivering design materials for print & production
Understanding of principles of brand display and consistency in BTL design.
Experience working with AI tools for creating marketing materials (videos, animations, image generation, landing page generation).
Experience working with WebFlow to develop landing pages and other web-oriented content
Nice to have
Experience in the gaming industry, though we are also open to professionals from other fields who can bring a fresh perspective to our industry
Experience working with AI tools for prototyping and modelling
Motion design experience
What we Offer
Benefit from a transparent and systematic quarterly bonus system.
We offer a flexible work schedule to accommodate your needs.
Choose to work remotely, providing greater flexibility and comfort.
Enjoy unlimited paid vacation leave, including bank holidays.
Take unlimited paid sick leave whenever necessary.
Get reimbursement for professional development courses and training. We provide access to the latest tools and training for continuous growth.
Recruitment Process
Portfolio review. Applications without a portfolio will not be considered for further steps.
HR Interview
Take home task
Technical interview
Final interview
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